Member Spotlight: MindRite PDX

For the month of September, we’re highlighting NCIA members MindRite PDX, a marijuana dispensary located in northwest Portland, OR. Owners Shea and Jaime Conley manage a true “mom-and-pop shop” in the cannabis industry, with the intention of representing the industry respectfully and responsibly. Most notably, within the last year they agreed to allow TV host John Quinones from “What Would You Do?” to make their dispensary the center stage for an experiment into whether passers-by would illegally buy cannabis for actors pretending to be underage.

mindritepdxCannabis Industry Sector:
Cannabis Providers

NCIA Member Since:
January 2016


Tell us a bit about you and why you opened MindRite PDX?

Shea and Jaime Conley, MindRite Dispensary
Shea and Jaime Conley, MindRite Dispensary

My husband Shea and I are the co-founders and sole proprietors of MindRite Medical Marijuana Dispensary in Portland, OR. Each of us has had a passion for cannabis and its medicinal benefits for almost our entire lives. We have both received many benefits from cannabis over the years, from general stress reduction to complete medical relief of my grand mal seizures and his migraines. We both previously worked in retail and hospitality for many years and had success managing, growing, and creating a positive work environment for our employers, but often felt unsatisfied and unrewarded.

When we realized we could enter into the cannabis industry together, following our passion for the products and realizing a dream of helping our community through a new avenue of health and wellness, while fulfilling our entrepreneurial spirits, we jumped in head first. Now we are successfully living and working in our own neighborhood and are excited to be at the forefront of the Oregon craft cannabis industry.

How does MindRite PDX provide unique value to cannabis consumers?

mindrite_inside_FullSizeRenderMindRite has developed a reputation for having the best medicine selection in Portland (voted Best Medicine Selection, Dope Magazine 2016). First, we set out to source our craft cannabis from across the entire state of Oregon, getting product from a select variety of micro-climates and elevations that provide some of the best natural environments for quality cannabis in the United States. We pride ourselves on having unique, small-batch strains that aren’t easily found elsewhere and supporting the small grower who has been honing their skills and refining their products for years. We have established strong relationships with some of the best grows in Oregon and through these relationships we’ve managed to keep cost to a minimum, translating that savings to our patients and now customers. We have had the same pricing structure and the same flower prices since the day we opened, not including the mandated taxation. Essentially, we are able to provide the highest echelon of product at the most affordable prices for our guests.

Secondly, we have made our customer care equally as important as the quality of our products. Our amazing staff shares our passion for cannabis, our desire to educate our neighborhood, and our commitment to providing safe, professional access to all things cannabis. When we originally opened, the staff decided as a group to pool all gratuities from patients (and now guests) into a charity fund, donating all of this money to a local charity of our choice. MindRite loved the idea and has fully matched every donation, helping our city by giving back several times a year.

In this last year, your place of business was featured twice on the popular television show “What Would You Do?” with John Quinones. Can you tell us what that experience was like and any lessons you learned from participating?

"What Would You Do?" TV still photo
“What Would You Do?” TV still photo

The show was doing a special Portland edition and looking for a dispensary that was willing to participate during October 2016, for the first month of recreational cannabis sales. After many conversations regarding the content and overall tone that our business, but more importantly the cannabis industry as a whole, would be portrayed in, we decided to move forward with the shoot. We made it clear that we wanted to present the true cannabis consumer, the professional environment that cannabis can be provided in, and the importance of the medicinal benefits of the cannabis plant as well. Only after the entire production crew became daily guests at our shop (while scouting and shooting other scenarios in town) did we feel comfortable moving forward with the show.

The show’s premise is to see what someone will do in an unusual situation, using hidden cameras and actors to portray these awkward moments with the general public. They set up hidden cameras throughout our corner and inside our waiting area, having several actors (who were of legal age) pretending to be underage and asking passers-by as well as customers to purchase cannabis for them. We realized the risks we were taking with our business and the industry but felt confident in our community’s integrity and respect for safe access to cannabis.

Overall we were very happy with the final outcome of the show and felt that the risk of negative portrayal was well worth breaking the stigmas that have been deeply ingrained for many years about cannabis across the country. The producers did not tell us that the actors would also be offering additional money to coerce people to make purchases for them; we would have absolutely said no, as that is baiting and doesn’t accurately reflect the social experiment they were trying to depict. Regardless, it will continue to take mainstream media’s influence and cooperation of cannabis industry leaders to change unnecessary stigmas and misconceptions of this amazing plant and the people that benefit from it everyday.

Why did you join NCIA? What’s the best part about being a member?

Jaime and Shea Conley with Congressman Earl Blumenauer (D-OR)
Jaime and Shea Conley with Congressman Earl Blumenauer (D-OR)

We were introduced to NCIA through a personal friend [NCIA’s Bethany Moore] who had been working with NCIA for a few years. While we were building out our shop for opening, she invited me to an NCIA member networking event in Portland. It was an eye-opening experience to be in a room full of cannabis providers and consumers who were the leaders in every facet of the cannabis industry.

Seeing such a diverse, well-organized, and professional group was inspiring and fueled our passion to move forward. I can describe it best by saying we had “found our tribe” in every way. That has been the biggest benefit to becoming a member of NCIA – networking and participating with the business professionals of this ground-breaking industry!

Q4 #CannabisCaucus Dates & Locations!

By Brooke Gilbert, Director of Events & Education

Wow, does the time fly! It seems like just yesterday we were debuting the Quarterly Cannabis Caucus event series and now here we are – 8 months and 36 events later – getting ready to kick off the final round this October across the country.

Registration is now open for the fourth installment of our regionally based Cannabis Caucus series. Join an ever-growing community of cannabis industry professionals coming together quarterly to make meaningful connections, share the latest developing trends, and take action on pressing issues, all while receiving crucial national and state-specific policy updates affecting their businesses day-to-day.

We invite you to join us in a city near you this October for the final Cannabis Caucuses of 2016:

Tuesday, October 11 – Portland, OR – ecotrust – Register!
Thursday, October 13 – Boston, MA – Hyatt Regency Cambridge – Register!
Thursday, October 13 – Miami, FL – Marseilles Hotel – Register!
Tuesday, October 17 – Baltimore, MD – The Grand – Register! — ***Rescheduled, please note updated date***
Tuesday, October 18 – Chicago, IL – The Chop Shop – Register!
Tuesday, October 18 – New York, NY – Newman Ferrara LLP – Register!
Thursday, October 20 – Boulder, CO – The Riverside – Register!
Thursday, October 20 – Phoenix, AZ – mod – Register!
Tuesday, October 25 – Las Vegas, NV – Place on 7th – Register!
Tuesday, October 25 – Santa Rosa, CA – (TBD) – Register!
Thursday, October 27 – Long Beach, CA – The Grand – Register!
Thursday, October 27 – Seattle, WA – Sole Repair Shop – Register!

During July, we were able to update more than 200 member businesses on our federal advocacy efforts and provided them with the information and tools needed to engage with their elected officials during August recess. We also encouraged our members to participate in our on-site social media campaign to help put a face to our growing industry and bring visibility to the most pressing issues affecting us on a daily basis. You can help us keep the conversation going by using the #WeAreTheCannabisIndustry, #IAmTheCannabisIndustry, #CannaBanking, #DeScheduleNow, and #Reform280E hashtags on social media. Huge thanks to all those who have already participated!

Haven’t been to one of NCIA’s Quarterly Cannabis Caucuses before? Check out these photo highlights from our Q3 Northern California edition which took place at Gateway Cannabis Accelerator in Oakland, CA to see what you’ve been missing!

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As always, a huge thanks to the support of our sponsoring member businesses and hosts who contributed to our efforts to foster cannabis community across the country!

Premier Sponsors
Cannasure Insurance Services
MJ Freeway
Canna Advisors
Dixie Elixirs

Supporting Sponsors
CannaRegs
CRichter ~ HR Consulting
LivWell Enlightend Health

Media Partners
DOPE Magazine
Sensi Media

Event Hosts
California Cannabis Industry Association
Illinois Cannabis Industry Association

Want to download the information we provided during the third quarter of our Cannabis Caucuses? Check out our Cannabis Caucus Resources page.

Have any feedback from a Caucus you attended in July? Fill out our short attendee survey to provide us with valuable feedback we’ll use to improve future events.

Interested in sponsoring an upcoming Cannabis Caucus in your area or a series of events across the country? Check out our Cannabis Caucus sponsorship guide which outlines pricing and benefits.

See you at the next Caucus in October!

Guest Post: Changes to Colorado Residency Requirements

By Charles Alovisetti, Senior Associate at Vicente Sederberg, LLC.

This is article is the second in a series, which will provide a general overview of the laws that impact raising money in the cannabis industry.

Introduction

welcometocoloradoColorado currently has the strictest residency requirements for ownership of marijuana establishments in the United States, imposing a two-year residency requirement for any owner of a licensed business. In addition to the constraints imposed by such a lengthy residency requirement, the Colorado Marijuana Enforcement Division (the “MED”), which is the regulatory body concerned with the marijuana industry, takes a broad view of what constitutes ownership (e.g., guarantying the debt of a licensed entity can constitute ownership). Earlier this year, on May 11, 2016, in order to address the funding difficulties created by the strict residency requirements (note that because the changes to the residency requirements apply to both medical and retail marijuana businesses, this article will not distinguish between the two when discussing the legislative changes and will simply refer to licensed entities, which shall mean both medical and retail licensed entities), the Colorado Senate passed Senate Bill 16-040, as amended by the House, commonly referred to as the “Residency Bill” (the “Bill”). The Bill was subsequently signed into law by Governor Hickenlooper on June 10, 2016. The Bill, which goes into effect on January 1, 2017, will radically change the residency requirements imposed on licensed businesses. These changes are addressed in detail below. This article, with limited exceptions, only addresses the changes explicitly described in the Bill and does not address the further complexities raised by draft rules promulgated by the MED regarding the Bill since these rules are not yet final.

Current State of Colorado Law

As noted above, in addition to requiring that all owners of a licensed business be at least two-year Colorado residents (and must also meet certain background requirements), Colorado takes the view that a person or entity that has a beneficial interest in a marijuana business and/or substantial control over a marijuana business is considered an “owner.” A beneficial interest has been informally defined as being paid based on profits (whether gross or net). In determining if a person or entity has an ownership interest in a marijuana business, the state considers a non-exhaustive list of factors, including whether a person or entity 1) bears risk of loss and opportunity for profit; 2) is entitled to possession of the licensed premises; 3) has final operational decision-making authority over business; 4) guarantees the businesses’ debts or production levels; 5) is a beneficiary of the business’s insurance policies; 6) acknowledges tax liability for the business; 7) acts as an officer or director of the business; 8) is contracted to manage the overall operation of the business; 9) has a licensing agreement with the business (note that it is possible to structure licensing agreements so as to avoid triggering the determination of ownership, but this can be complicated); 10) has ownership of shares or other equity interests of the licensed business; 11) has a secured interest in furniture or fixtures directly used in the manufacture or cultivation of marijuana; or 12) has a secured loan with the business. In addition, any security interest in the furniture, equipment, or fixtures used directly in the manufacture or cultivation of marijuana or marijuana product may be considered ownership depending on the circumstances. Given the thoroughness of the foregoing list, it’s not difficult to understand why licensed entities have had difficulty raising capital from out-of-state investors.

However, Colorado laws do allow for out-of-state residents to invest in marijuana businesses through a permitted economic interest (“PEI”). A PEI is a financial interest in the form of an unsecured debt instrument, option agreement, warrant, or any other right to obtain ownership interest in a marijuana business, provided the conversion or transfer right is contingent on the holder qualifying as an owner and obtaining licensure as an owner by the MED – this could be upon the occurrence of either the holder meeting the two-year residency requirement or a change in law (which the Bill represents). A PEI may only be held by a natural person who is a U.S. resident. Holders of PEIs are subject to fingerprinting and criminal history background checks and must disclose financial and personal information with the MED in their applications. As of today, PEIs remain useful to licensed businesses since they allow them to accept out-of-state investment in advance of the Bill going into effect. On January 1, 2017, PEI holders will become eligible to have their interests converted into equity holdings in licensed businesses. After the Bill goes into effect, any kind of option, warrant, or similar convertible instrument will still be required to take the form of a PEI.

New Residency Bill

Before delving into the specifics of the Bill, it is worth noting that the summary attached to the Bill contradicts the actual law, as it was written prior to the passage of the final version of the Bill, and it should be ignored.

The Bill adds a number of new defined terms. Understanding these new terms is the key to understanding the Bill:

Direct Beneficial Interest Owner: Prior to the Bill, there was only a defined term for “Owner”; that concept has now been split in two – Direct Beneficial Interest Owner and Indirect Beneficial Interest Owner. Under the existing system, any level of control that the MED, using the 12-factor test outlined above, determined rose to the level of ownership resulted in the entity or individual being listed as a zero percent Owner (e.g., an individual who guaranteed the debts of a licensed entity might be considered as a zero percent Owner of that business, despite owning no equity in that entity). The term Direct Beneficial Interest Owner is meant to cover existing Owners who directly hold equity in a licensed entity. Direct Beneficial Interest Owners are subject to residency requirements and full background checks (except for Qualified Limited Passive Investors, a type of Direct Beneficial Interest Owner described in detail below). A Direct Beneficial Interest Owner must be either a resident of Colorado for at least one year or a US citizen. Publicly traded companies are explicitly barred from holding licenses.

Indirect Beneficial Interest Owner: The second new category that was previously included in Owner is Indirect Beneficial Interest Owner. No residency requirement exists for an Indirect Beneficial Owner. An Indirect Beneficial Interest Owner includes the following individuals and entities: (a) a holder of a PEI, (b) a recipient of a commercially reasonable royalty associated with the use of intellectual property by a licensee, (c) a licensed employee who receives a share of the profits from an employee benefit plan, (d) a qualified Institutional Investor (defined below), or another similarly situated person or entity as determined by the state licensing authority. The Bill does not explicitly state what kind of background check will be required for an Indirect Beneficial Interest Owner. Currently, the draft rules set forth an identical set of criteria to determine suitability to those for Direct Beneficial Interest Owners, but this may change in the final rules.

Institutional Investor: Up to 30% of a licensed business can be held by an Institutional Investor, and the Bill does not contemplate any residency requirement for an Institutional Investor since an Institutional Investor will be considered an Indirect Beneficial Interest Owner and residency requirements only apply to Direct Beneficial Interest Owners. The Bill sets out a list of entities that meet the definition: banks, registered investment companies, ERISA funds, and any other entities to be identified during the rule-making process. The current draft rules do not list any types of entities not specifically identified in the Bill. While not discussed in the Bill, the draft rules and legislative history make it clear that an Institutional Investor must be passive and may not have any control over a licensed company beyond voting its shares (meaning that the minority protections present in a typical non-control transaction cannot be present).

Qualified Limited Passive Investor: This is defined as a natural person who is a U.S. citizen and is a passive investor owning five percent or less of the equity of a licensed business.

New Residency Rule

In place of the existing rule that requires all Owners to be at least two-year residents of Colorado, the Bill now allows an entity to be either (i) held by an unlimited number of Direct Beneficial Interest Owners, each of whom must meet the one-year Colorado residency requirement, or (ii) if one or more Direct Beneficial Interest Owners do not meet the one-year residency, then the following conditions must be observed: (a) At least one officer of the licensed entity must be a Colorado resident of at least one year, (b) all officers with day-to-day operational control over the business must be Colorado residents of at least one year, and (c) there must be no more than 15 Direct Beneficial Interest Owners (this limitation is measured by natural persons on a look-through basis). A licensed business, whether wholly held by Coloradoans meeting the residency requirement or held by one or more Direct Beneficial Interest Owners who do not meet the residency requirement, may also have up to 30% of its equity held by qualified Institutional Investors.

Reasonable Royalties Now Allowed

coins-in-hand-1559x893One additional major change in the Bill is the allowance for commercially reasonable royalties to be paid to Indirect Beneficial Interest Owners. As the law currently stands, a royalty would be considered a form of ownership by the MED (as the royalty would likely be based on the profit of the licensed entity) and would thus make the recipient of the royalty subject to residency and other ownership requirements. In addition, the current system requires all of the Owners to be present at MED meetings—which presents a major obstacle to the operator of a licensed business who wants to enter into multiple licensing agreements since any licensor could potentially put a license at risk by refusing to attend a meeting or by committing a bad act. However, Indirect Beneficial Interest Owners, while still subject to background checks, are not subject to residency requirements or the limitation of 15 natural persons (as is the case for Direct Beneficial Interest Owners when one or more equity holders does not meet the one-year Colorado residency requirement). It may also be the case, though we will need to wait for the final rules, that removing an Indirect Beneficial Interest Owner is easier than removing a Direct Beneficial Interest Owner from a license.

Conclusion

As noted above, the MED is granted authority to promulgate rules pursuant to the Bill, and final analysis of the Bill will require careful study of these new rules. The MED is currently accepting written comments to the draft-proposed rules in advance of a formal, public hearing regarding the permanent rules on Friday, September 2, 2016. In addition, as with any other change in a regulatory regime, we will need to pay close attention to how the Bill plays out when actually put into practice.

This information is educational only and shall not be construed as legal advice. Please consult your attorney prior to relying on any information in this article.


Charlie Alovisetti, Vicente Sederberg LLC
Charlie Alovisetti, Vicente Sederberg LLC

Charlie Alovisetti is a senior associate and co-chair of the corporate department at Vicente Sederberg LLC. Prior to joining Vicente Sederberg, Charlie worked as an associate in the New York offices of Latham & Watkins and Goodwin where his practice focused on representing private equity sponsors and their portfolio companies, as well as public companies, in a range of corporate transactions, including mergers, stock and asset acquisitions and divestitures, growth equity investments, venture capital investments, and debt financings. In addition, Charlie has experience counseling portfolio and emerging growth companies with respect to general corporate and commercial matters and all aspects of compensation arrangements, including executive employment and consulting agreements, stock option plans, restricted stock plans, bonus plans, and other management incentive arrangements. Charlie has experience in both U.S. and cross-border transactions, and has advised clients across a range of industries including cannabis, technology, manufacturing, software, digital media, energy and clean tech, healthcare, and biotech. He holds a Bachelor of Arts, with honors, from McGill University and a law degree from Columbia Law School, where he was a Harlan Fiske Stone Scholar. Charlie is admitted to practice in both Colorado and New York.

Ten Highlights (with Photos!) from #CannaBizSummit 2016

by Brooke Gilbert, Director of Events and Education

The 3rd Annual Cannabis Business Summit & Expo was NCIA’s biggest and most influential event to date! Check out these top ten event highlights which made this year’s Summit one to remember:

1. More than 3,200 inspired attendees:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California2. An exciting keynote from California Lieutenant Governor Gavin Newsom, who spoke about the need to end the prohibition of cannabis from a social justice perspective:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California3. Moving remarks from Oakland Mayor Libby Schaaf, who spoke about being the proud leader of a city whose economy is fueled by cannabusinesses:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California4. An inspiring presentation from Ahmed Rahim, founder and CEO of world renowned B-corporation Numi Organic Tea, who shared insights into establishing a conscious culture for your company which takes people, planet, product, and profits into account to work for a better tomorrow:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California5. Fifteen hours and 45 minutes of educational content over three days, featuring 30 breakout sessions and seven workshops, and led by more than 160 industry experts:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California6. Fifteen tours at five locations, including retail marijuana facilities, cultivation facilities, and analytical testing laboratories:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California7. A sold-out expo hall buzzing with activity for 20 hours, where more than 140 sponsors and exhibitors spread out over more than 37,000 square feet of expo hall space:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California8. More than 100 media personnel from more than 80 media companies, generating worldwide coverage, including in dozens of mainstream news outlets:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California9. Attendees from 47 U.S. states (including the District of Columbia and Puerto Rico) and 16 countries:

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California10. Thirty-one media and organizational partners involved in the success of the Summit – thank you!

The National Cannabis Industry Associations's Cannabis Business Summit in Oakland, California

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View the entire official photo album from the 2016 Cannabis Business Summit & Expo online here:  TheCannabisIndustry.org/summit2016photos

We look forward to seeing you at a future event! Register today for the Seed to Sale Show, taking place January 31 – February 1 in Denver, Colorado. Find out more at SeedtoSaleShow.com!

VIDEO: Member Spotlight on Solstice

In this video newsletter, we share the story of Solstice, a commercial cannabis producer founded in 2011 and based in the state of Washington. Vice president and co-founder Alex Cooley has infused his business model and practices with values that elevate the conversation around environmental sustainability and corporate responsibility in the cannabis industry.

Want to learn more about best practices and innovation for your cannabis business?
Register early for the best deals to attend NCIA’s Seed To Sale Show in Denver, January 31 – February 1, 2017.
Sponsorship opportunities are also available!

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DEA Rescheduling Announcement: What It Means, And What You Can Do

As the announcement that the U.S. Drug Enforcement Administration (DEA) will reject petitions to “reschedule” marijuana leaked to the press last night, NCIA executive director Aaron Smith issued the following statement calling on Congress to remove marijuana from the Controlled Substances Act:

“DEA’s decision flies in the face of objective science and overwhelming public opinion.”

2000px-US-DrugEnforcementAdministration-Seal.svg“The reality is that half of U.S. states have already passed effective laws allowing patients legal access to medical cannabis, and it is changing lives,”

“Continuing marijuana prohibition forces critically ill people to suffer needlessly, leaves life-changing treatments undeveloped, and keeps patients and providers in limbo between state and federal laws.

“We appreciate the positive step – however small – of opening up a few additional avenues for medical marijuana research. But patients deserve more, and Congress should help them by removing marijuana from the Controlled Substance Act, allowing state programs and medical research to move forward without interference.”

NOW WHAT?

This DEA decision presents an opportunity to elevate the conversations we are having with both the public and Members of Congress. It’s important that we continue to tell our stories about the benefits of state-regulated marijuana industries and the need to end federal marijuana prohibition.

Now, more than ever, is a chance to raise our voices in unison to make our issues undeniably heard.

We encourage you to get involved with Congress at home by attending a town hall meeting, inviting Members of Congress or their staff on a tour of your business, and scheduling meetings with your Member’s district office.

For advice, help, or materials to assist you, please contact NCIA’s Washington, D.C. office by emailing michelle@thecannabisindustry.org.

If your business is not yet a part of the movement, please join NCIA today.

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