The tradeshow floor at the 2015 Cannabis Business Summit & Expo in Denver, Colo., would have felt like a familiar parallel universe to most greenhouse growers: structures, lighting, climate control, irrigation, etc. And indeed many cannabis “cultivators” now emerging from the underground have designs on a greenhouse environment: It affords the controllability and optimal growing conditions that the open fields and warehouses to which they’re accustomed simply don’t have.
Up for grabs for both factions is a market for medical and “adult use” marijuana projected to quadruple to nearly $11 billion by 2019. But for traditional growers smacking their lips at the prospect of simply outgrowing the competition, the current byzantine legal climate might give pause.
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Many horticultural growers might start cultivating cannabis tomorrow if they could secure a license, the equivalent of a “golden ticket.” But these are hard to come by, and the number and criteria vary greatly by state, according to Taylor West, NCIA deputy director.
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Make no mistake, the national mood is swinging in favor of Cannabis. Adult use is likely to be passed in California in 2016, and medical use in Florida.“Some very big states are coming online,” West said. “This creates a sense of inevitability for the country, at least for the states that have the potential to go in the direction of cannabis legalization.”
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