In Studio at #NECannaBizCon: Asfalis Advisors And 4Front Ventures – The Northeast Cannabis Business Conference
By Bethany Moore
March 20, 2020
/ Community
/ Education

In Studio at #NECannaBizCon: Asfalis Advisors And 4Front Ventures – The Northeast Cannabis Business Conference

Listen to this special episode of NCIA’s Cannabis Industry Voice brought to you from the podcast studio on the showfloor of the Northeast Cannabis Business Conference and Expo held February 19-20, 2020, in Boston, MA, with your host, Bethany Moore!

Asfalis Advisors was created after Vanessa Mathews took a particular interest in crisis management when as a young woman, she found herself caught up in a natural disaster for which her hometown of Atlanta wasn’t prepared. Mathews is the Founder & Chief Resilience Officer of Asfalis Advisors, a Business Resilience Advisory Firm, is also a self-proclaimed foodie, travel enthusiast, pet-lover & avid fan of the hit TV show, The Profit. As the first woman in Georgia to obtain a Bachelor of Arts in Homeland Security and Emergency Management from Savannah State University, including a Master’s in Business Administration from the University of South Carolina; Mathews remains committed to helping clients at risk, or actively in crisis, to protect their employees, companies, and reputations.

Having founded 4Front Advisors in 2011, Kris Krane now serves as president of 4Front Ventures. Prior to forming 4Front, Kris served as director of client services for CannBe, a pioneer in developing best practices within the medical cannabis industry. Kris has dedicated his career to reforming the nation’s misguided drug policies, having previously served as associate director of NORML (2000-2005) and executive director of Students for Sensible Drug Policy (2006-2009). He currently serves on the National Cannabis Industry Association board of directors and pens a column about the cannabis industry for Forbes. Kris’ pioneering roots in cannabis advocacy and policy provides a deep understanding of the evolving regulatory environment, which often provides 4Front a head start on seeing and evaluating opportunities.


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