Systemic Diversity | Benjamin Larson
By Vince Chandler
March 8, 2023
/ Community

Systemic Diversity | Benjamin Larson

On the latest Cannabis Minority Report with Mike Lomuto: Benjamin Larson of Vertosa. Each week on the show, we highlight the journeys, successes, and challenges of Global Majority (aka Minority) leaders in our industry. Mike interviews a leader who has had to navigate innovatively and who believes in the potential that cannabis brings to the reshaping of our nation and communities.

We also provide our take on select news stories, in particular how these stories impact diverse communities. In the news this week, from BeardBros, The Cannabis Community Must Come Together – Even with Your Competition, from MJBiz Daily, Metrc threatens to close accounts of Michigan cannabis firms over late payments, and in California annual cannabis sales fell in 2022 for the first time since adult-use launch.

On this episode: Benjamin Larson is the CEO of Vertosa, the multi-state infusion technology company specializing in beverages and other fast-acting form factors. Prior to Vertosa, Mr. Larson co-founded Gateway Incubator, California’s first business accelerator and co-working space dedicated to the emerging cannabis industry.

He’s a Director and Mentor at Founder Institute where he formerly managed global operations and helped expand the program into over 100 cities around the world. Mr. Larson is a host of the Marijuana Today podcast; a founding board member of the Cannabis Beverage Association and founding member of ATACH’s Cannabis Beverage Council; and he was recently appointed to the Board for the National Cannabis Industry Association. Mr. Larson was a recipient of the San Francisco Business Times 40 Under 40 and was recognized by Forbes in 2022 as one of the 42 pioneers to watch in the green rush.

We record live every Monday, on NCIA’s LinkedIn Live, at 10am PT / 1PM ET. So be sure to tune in, as well as to subscribe on your favorite podcast platforms.

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