The Future of Cannabis with Ari Cohen, Vice President of Operations with Dixie Brands. Dixie began as a smaller operation about ten years ago and has since then has expanded exponentially and is in almost every dispensary in Colorado. That means a lot of fast scaling up and hiring a lot of people. At Dixie, they believe that cannabis is powerful, that quality is important and that accurate dosing is everything. Which is why, since 2010, they’ve been leading the industry through research, education, and advocacy.

Dixie has also established themselves as the trusted source for innovative, safe, effective and delicious cannabis products along the way. Dixie handcrafts every product with pure-extracted THC and a process they are proud of. They go far above and beyond the mandated batch testing and triple lab test every product they sell. Because when it comes to cannabis, consistency, and accuracy are highly important. Given Ari’s experience in the restaurant industry prior to joining Dixie, where restaurants are launching and expanding and scaling up, we talk about how the skills gained in that sector have helped him at his position.