Mike and Michelle carry on their monthly conversations with regulators, policy makers and cannabis industry thought leaders to discuss the latest developments in federal policy LIVE. In this edition of our Fireside Chats w/ NCIA’s Government Relations Team series originally aired on Wednesday, October 27, 2021 the panel dove deep into the current landscape and future outlook for sustainability in the cannabis industry.

As the cannabis industry continues to grow, so does its environmental impact. This fast-growing and highly regulated industry (at the state level) is poised to lead on evolving business challenges, including the adoption of environmentally sound business practices that demonstrate to the broader agriculture sector that comprehensive environmental sustainability is achievable. But, challenges remain and the stakes are ever-increasing.

We’ll look at the intersection of the current environmental footprint of the cannabis industry, existing sustainability solutions (packaging, regenerative farming, renewable energy), political and economic issues limiting adoption of these practices by operators, and lay out strategies to remove those barriers. We’ll also be talking extensively about NCIA’s 2020 white paper (Read Now: https://bit.ly/3uDogfa) on environmental sustainability, so be sure to take a look!

Speakers:
Sabrina Fendrick, Essentia Endeavors
Ron Basak-Smith, Sana Packaging
Tiffany Watkins, Vanguard Media
Kaitlin Urso, Environmental Protection Specialist, Colorado Department of Public Health and Environment

Moderating:
Michael Correia, Director of Government Relations (NCIA)
Michelle Rutter Friberg, Deputy Director of Government Relations (NCIA)