Committee Blog: What is Craft Cannabis? Understanding Small-Batch Cultivation and Artisanal Products
What is Craft Cannabis?
Following state legalization and/or decriminalization, it doesn’t take long for dispensaries to be fully stocked with cannabis brands eager to get their products on shelves. Unfortunately, the flood of flower from cultivators that invest early into the new markets quickly turns into a creek as small independent farmers struggle to meet margins to remain profitable. The price per pound of cannabis quickly drops, and many of those hopeful farmers have no other alternative but to sell their business or close down.
Not unlike the alcohol and tobacco industries, some brands are creating a lane for themselves by differentiating their product as Craft or Artisanal.
Industry Comparison – Craft Beer
We can look to cannabis’ distant cousin, hops, to get a taste of what it means to have a successful craft market alongside thriving value products like domestic beer. According to the Brewer’s Association, a non-profit trade association of craft brewers, a brewer is considered craft if they meet the definitions for “small” and “independent” listed below:
Small: Annual production of 6 million barrels of beer or less (approximately 3 percent of U.S. annual sales). Beer production is attributed to a brewer according to rules of alternating proprietorships.
Independent: Less than 25 percent of the craft brewery is owned or controlled (or equivalent economic interest) by a beverage alcohol industry member that is not itself a craft brewer.
In short, craft brewers measure production throughput and ownership share to be considered craft. Some argue that the 25% ownership plays the biggest role in the success of a craft brand since even a smaller stake in ownership from a large corporation could give them enough capital to outcompete their non-corporate funded counterparts.
Can similar qualifiers be applied to cannabis cultivation and manufacturing?
Putting the Craft in Craft Cannabis
Unlike its distant alcoholic relative, cannabis is used to produce more than one type of product. While the most common craft product is flower, it can also be extended through the manufacturing process to make edibles, pre-rolls, tinctures, and more.
The process of cannabis cultivation and manufacturing is far more complex to narrow the craft definition to just the final weight of the yield. For flower alone, multiple variables are considered when defining craft—lot size, total yield, harvesting techniques, pest control solutions—just to name a few.
California has taken an impactful step forward by introducing the Cannabis Appellations Program to the cannabis industry. “An appellation of origin is a protected designation that identifies the geographical origin of a product and typically includes production requirements.” The most common use of appellations are in the wine (true Champagne must come from grapes grown in the province of Champagne, France) and coffee industries.
Craft Cannabis Webinar Series
Consumers play the largest role in the success of a cannabis brand and, with the help of small business advocates like NCIA, are now learning about the smaller craft cannabis brands available in their state. So then, what does it mean when your jar of fresh flower says “Craft Cannabis” on the label? What and who defines the craft? What does this new appellation program mean for craft cultivators? How can consumers and retailers support these specialized brands?
As the cannabis industry continues to evolve, staying informed about the latest trends and insights is crucial. To keep up with everything happening in the world of craft cannabis and beyond, we encourage you to follow us on LinkedIn for updates, event announcements, and industry discussions. Join our community on LinkedIn today!
Don’t miss out on valuable information—sign up for our newsletter to receive the latest news, resources, and event updates straight to your inbox. Stay ahead of the curve and be part of the growing cannabis community. Sign up for NCIA’s newsletter here!
We look forward to keeping you informed and engaged with the best in the cannabis industry!
Unlock Data-Driven Success: Watch the Full Recording of Our Latest NCIA Webinar
The cannabis industry is evolving rapidly, and data is the key to staying ahead. If you missed our latest Service Solutions webinar, now’s your chance to catch up on everything shared by leading experts in the field. During this NCIA Industry Essentials session, we explored how cannabis and ancillary businesses can harness data to drive growth, adapt to shifting regulations, and remain competitive in a dynamic market.
The session featured Adam Hutchinson, Co-Founder of CannaSpyglass, a leading provider of market intelligence and cannabis data solutions. Adam shared valuable insights into how businesses can use data to anticipate trends, identify emerging market opportunities, and optimize decision-making. CannaSpyglass specializes in providing cannabis businesses with access to comprehensive data analytics, helping them remain agile in a competitive environment. Their expertise in leveraging real-time market data has helped numerous cannabis operators scale their businesses and stay ahead of industry changes.
Along with Adam, John Manlove, CEO of Apex Trading, and Vib Gupta, Co-Founder & CEO of CannMenus, discussed the importance of utilizing market data for B2B and B2C insights, and how companies are embedding data-driven decision-making into their operations for better performance and growth.
This session was packed with actionable takeaways on how to leverage cannabis market data, anticipate challenges, and make more informed strategic decisions.
Exclusive Offers for NCIA Members & Webinar Viewers
As part of this special session, we’re offering exclusive discounts to NCIA members and webinar viewers:
Essentials Plan: Get started with CannaSpyglass for just $1/month using code NCIA1DOLLAR. This plan gives you access to a wide range of cannabis data insights, allowing you to explore the latest industry trends and consumer behavior on a budget.
Pro Plan: Save 25% on an annual subscription to CannaSpyglass with code NCIA4ANNUAL. This plan provides full access to CannaSpyglass’s advanced market analytics, real-time data, and custom reporting tools—perfect for businesses looking to gain a deeper understanding of cannabis market dynamics and make data-driven decisions.
CannMenus Offer: CannMenus is offering 60% off your first month of the Pro Suite to all webinar attendees and NCIA members. Use code NCIA60 at checkout to unlock full access to CannMenus’ suite of market analytics, sales enablement tools, unlimited real-time alerts, and custom reporting, with aggressive bundle pricing for additional markets.
These exclusive discounts give you access to the tools and resources you need to drive success in the cannabis industry. From market analytics to real-time alerts, these offerings will help you stay ahead of the competition and ensure compliance as market dynamics continue to shift.
NCIA’s Member-to-Member Discount Program: More Ways to Save
By becoming a member of NCIA, you gain access to our Member-to-Member Discount Program, which connects you with exclusive deals and services from trusted industry providers. From software solutions to legal services, our program offers discounts on products and services that can help your cannabis business stay compliant, scale, and succeed.
Exclusive educational content, including webinars, reports, and industry insights
Member-only discounts on a wide variety of business tools and services
Advocacy that ensures your voice is heard in important regulatory matters
Networking opportunities with key players in the cannabis space
Joining NCIA is more than just about savings; it’s about investing in the future of your business. Whether you’re navigating regulations or looking for new ways to grow, NCIA provides the resources, education, and connections you need to succeed.
Why Join NCIA?
By joining the National Cannabis Industry Association (NCIA), you gain access to a powerful network of cannabis professionals and resources. Our members benefit from:
Cutting-edge webinars and educational content that keep you informed and prepared for the future
Exclusive discounts that save you money on essential tools and services for your business
Advocacy efforts that protect your business and the cannabis industry at large
Networking opportunities with thought leaders, service providers, and industry professionals
Joining NCIA gives you the support and resources necessary to scale and succeed in a rapidly evolving industry.
👉 Join NCIA Today and unlock a wealth of discounts, resources, and support to grow your cannabis business! Become a Member
Watch the Full Webinar Recording
Don’t miss the opportunity to catch up on this essential session. Watch the full Service Solutions: Mastering Data-Driven Success webinar recording now, and discover how you can leverage market data to drive smarter, more informed decisions for your cannabis business.
In the rapidly evolving cannabis industry, ensuring that your marketing strategies are not only effective but also compliant with legal regulations is crucial. Join us for a comprehensive webinar where industry experts will guide you through the complex landscape of cannabis marketing regulations.
This webinar, organized by the National Cannabis Industry Association (NCIA), will feature an esteemed panel of professionals including Maria Calabrese, Founder of Green Bee Life, Helen Mac Murray, Partner at Mac Murray & Shuster, LLP, Chad and Emilie Ramach, VP of Business Development at BeneLeaves. Together, they will provide invaluable insights into six key compliance areas that are essential for any cannabis business seeking to thrive in today’s market.
Key Topics Covered:
• Steering Clear of Deceptive Practices: Learn about the legal implications of unfair, deceptive, or abusive acts and practices (UDAAP) in cannabis marketing, and how to ensure your advertising materials meet state and federal guidelines.
• Backing Health Claims with Science: Understand the importance of substantiating health claims with credible scientific evidence, especially in the CBD market, to avoid legal pitfalls.
• Understanding Social Media Advertising Policies: Navigate the strict and often confusing social media policies on cannabis content to effectively promote your brand while safeguarding against risking compliance issues.
• Environmental Claims in Cannabis Advertising: Explore how to make accurate and compliant environmental claims that resonate with today’s eco-conscious consumers.
Featured Speakers:
Helen Mac Murray
Partner at Mac Murray & Shuster, LLP
Chad Blackham
Associate Attorney at MacMurray & Shuster, LL
Emilie Ramach
VP of Business Development at BeneLeaves
Maria Calabrese, J.D
Founder of Green Bee Life
Service Solutions: Mastering Data-Driven Success in the Cannabis Industry
NCIA’s #IndustryEssentials webinar series is our premier digital educational series featuring a variety of interactive programs allowing us to provide you timely, engaging and essential education when you need it most.
NCIA’s Service Solutions series is our sponsored content webinar program which allows business owners the opportunity to learn more about premier products, services and industry solutions directly from our network of established suppliers, providers and thought leaders.
Join us for an in-depth exploration of emerging trends and key insights from cannabis market data, designed to help cannabis and ancillary businesses stay ahead in a dynamic industry. This webinar will delve into the latest B2B and B2C data, offering strategic perspectives on how businesses can adapt to shifting consumer behaviors, market opportunities, and regulatory changes. Discover how top performers in the industry are leveraging data to drive growth, remain compliant, and gain a competitive edge.
Key Takeaways:
• Explore the latest data-driven trends shaping the cannabis industry and their implications for B2B and B2C markets.
• Understand how to use cannabis market insights to identify new opportunities, anticipate challenges, and inform business strategies.
• Gain a strategic understanding of how evolving regulations are influencing market dynamics and compliance.
• Learn how successful businesses are embedding data-driven decision-making into their organizational culture to improve overall performance.
Featured Speakers:
Adam Hutchinson
Co-Founder
CannaSpyglass
John Manlove
CEO
Apex Trading
Vib Gupta
Co-Founder & CEO
CannMenus
Member Blog: How to Master the Cannabis Retail Landscape
The cannabis industry is thriving, but with exciting opportunities come significant challenges. For dispensary owners and cannabis wholesalers, staying competitive means understanding and adapting to a rapidly evolving market.
The Competitive Cannabis Dispensary Landscape
The cannabis retail market is booming like never before. According to Statista, the global legal marijuana market was valued at an impressive $17.5 billion in 2019 and is projected to reach approximately $73.6 billion by 2027. This rapid growth presents both exciting opportunities and intense competition. In fact, with over 7,000 dispensaries operating across the United States alone, simply offering high-quality products is no longer sufficient to capture consumer interest and loyalty.
A recent report from BDSA, a leading cannabis market research firm, underscores that consumer preferences are continuously evolving. Factors such as changing regulations, the emergence of new consumption methods, and heightened awareness of wellness trends all contribute to this dynamic environment. Retailers must not only stay ahead of current trends, but also be adaptable and responsive to shifts in consumer behavior to maintain relevance in the market.
In such a competitive and fast-paced landscape, understanding your customers’ needs and preferences is paramount. This means actively engaging with your customers, gathering feedback, and leveraging data to inform product offerings and marketing strategies. By doing so, cannabis retailers can cultivate stronger relationships with their customers, ensuring they remain a trusted choice in an ever-evolving industry.
The Importance of Driving Customer Loyalty
In a competitive market, driving customer loyalty isn’t just beneficial—it’s essential for long-term sustainability and growth. Research from Harvard Business Review has shown that increasing customer retention rates by just 5% can lead to remarkable profit increases ranging from 25% to 95%. This statistic highlights the critical importance of nurturing relationships with customers. Loyal customers not only make repeat purchases, contributing to steady revenue streams, but also become passionate brand advocates. Their positive word-of-mouth can significantly enhance brand reputation, drawing in new clientele who trust the recommendations of their peers.
Furthermore, according to a comprehensive study by Zendesk, a staggering 95% of customers share their negative experiences with others, while almost half take to social media to publicly broadcast their dissatisfaction. This underscores the importance of addressing customer service issues promptly and effectively. On the flip side, research indicates that more than half of consumers are likely to make additional purchases after a positive interaction with a brand. This illustrates that exceptional customer service can create a virtuous cycle of loyalty and repeat business.
For cannabis retailers, where competition is fierce and customer choices are plentiful, delivering exceptional customer service can significantly impact the bottom line and foster long-term success. By investing in customer experience strategies, retailers can not only retain existing customers, but also cultivate a loyal customer base that propels growth and enhances brand loyalty in an ever-evolving market landscape.
Practical Next Steps for Improving Customer Loyalty
Unfortunately, there is no straightforward or single answer on how to drive customer loyalty. However, there are many things that you can implement within your business, including employee education, that will help you along the way.
Free Resources
LeafLink’s Retailer Academy is a freeresource designed to empower cannabis retailers to excel in a rapidly changing landscape. Retailer Academy offers comprehensive training modules and resources that cover essential topics such as customer engagement, inventory optimization, and marketing strategies.
By providing valuable insights and best practices, the Retailer Academy equips dispensary owners with the tools they need to enhance customer loyalty and drive business growth, ensuring they thrive in an increasingly competitive market. Whether you’re just starting out or looking to refine your approach, LeafLink’s Retailer Academy is your partner for success in the cannabis retail world.
Unit 1 of LeafLink’s Retailer Academy teaches you how to gather and analyze customer data effectively. Stop guessing what your customers truly want – Unlock data-driven insights to skyrocket sales.
Here’s what you’ll learn with the FREE eBook.
Optimize Inventory: Stock exactly what your customers crave, eliminating stagnant products.
Empower your Staff: Transform your team into customer insights experts.
Find Nuggets in Reviews: Extract valuable trends and feedback from social media and online reviews.
Master Active Listening: Build staunch customer loyalty through communication.
Easily Break-Down Data: Learn to simply analyze customer data and generate actionable insights.
Wrapping up
The cannabis retail landscape is competitive, but with the right strategies, you can thrive. LeafLink’s Retailer Academy offers the tools and insights you need to grow your business, drive customer loyalty, and stay ahead of the curve.
By understanding your customers, optimizing your inventory, and empowering your team, you can create exceptional experiences that foster loyalty and boost profits. Don’t just survive in the cannabis market—thrive with LeafLink’s Retailer Academy.
Member Blog: How Barcoding Can Improve Your Cannabis Sample Management
Cannabis testing is fundamental to ensuring the quality and safety of products in this rapidly growing industry. Within your lab environment, you face many challenges, from varying testing requirements across states to equipping your lab with the right analytical instruments and qualified professionals. Another critical aspect of cannabis testing is preparing individual samples and ensuring accurate data, which can be daunting.
When it comes to chromatography, a significant amount of time is often spent on the preparation of samples. Within the final stages of your preparation, the manual process of printing and hand-applying labels or hand writing with a sharpie can be time-consuming, potentially slowing down laboratory workflows. The time spent on printing, peeling, and precisely applying labels manually is time that could be redirected towards more important tasks. Additionally, hand-labeling your samples increases the risk of errors, such as lost samples and data mix-ups, which can compromise the accuracy and reliability of your results.
There is a solution that not only reduces errors and saves time but also enhances data integrity—barcoding your samples can greatly improve operations within your cannabis testing lab.
The Power of Barcoded Vials
The first step toward enhancing sample identification begins with adding a unique identifier to each vial. By implementing a barcode as the unique identifier, laboratories can confidently trace the entire lifecycle of a sample, from its creation to analysis and storage. This digital fingerprint facilitates seamless tracking within a laboratory, standardizes data exchange, and promotes collaboration across systems and institutions.
Here’s how barcoded vials can transform your lab:
Improve Your Audit Trail: Implementing barcoded vials enables effortless tracking and precise documentation of each experiment step. This enhancement not only improves compliance with Good Laboratory Practice (GLP) regulations but also enhances data quality and integrity.
Streamlined Sequence Table Management: Reduce the risk of misloading samples in the autosampler rack and sequence table. By simply scanning the barcode and placing your samples in the tray, you can significantly decrease the potential for errors.
Enhance Efficiency: Manual labeling is time-consuming and error prone. Barcoded vials streamline your workflow, allowing for faster processing times and reducing the risk of human error.
How to Integrate Barcoded Labware to Your Workflow
Integrating barcoded chromatography vials into your lab workflow or automated prep systems is seamless. Simply add a USB scanner to your equipment, and experience a continuous workflow from sample preparation to data management:
Identify Samples in LIMS: Easily integrate barcoded data into your Laboratory Information Management System (LIMS) for streamlined data management.
Scan into Sequence Table: Use the USB scanner to scan vials into the sequence table, enhancing traceability and organization.
Load into Autosampler Rack: Place your pre-barcoded chromatography vials into the autosampler rack without the hassle of manual labeling.
Sample Prep with Confidence: Run your experiments with confidence, knowing that your samples are correctly located and identified.
Challenges of Manual Labeling
Adding a barcoded label to your chromatography vial ensures a reliable and traceable identifier. However, achieving the optimal positioning of labels on your vials take a high level of precision. In a field where accuracy is vital, the meticulous task of aligning labels becomes critical. The label must not only be placed in the correct position, but also without any wrinkles. This is especially crucial for instruments equipped with built-in scanners designed to read barcodes. A misaligned or wrinkled label can obstruct the scanner’s ability to accurately capture the barcode data, introducing the potential for errors in sample identification.
Another challenge of manual labeling is preventing barcode duplicates, especially when multiple individuals in labs are involved in the printing process. Coordinating and managing sequences manually can lead to errors, potentially causing duplicate barcodes. This scenario not only compromises data integrity but also limits the smooth functioning of laboratory operations.
Outsourcing Label Application
To address these challenges and increase efficiency in your testing environments, labs should consider outsourcing their label application, such as Labware Prep™ Services by Computype. This alternative solution allows laboratories to remove the printing and application of labels inhouse. By outsourcing this tedious process, you eliminate the prep work needed before testing and analysis, streamlining laboratory workflows and mitigating the risks of mislabeled or lost samples. With this service, you can experience significant time, budget, staffing, and inventory savings.
Computype’s Labware Prep™ Services go beyond adding barcodes to your labware. Your labware arrives ready for immediate use, procured, custom-marked, prepared and packages to your specification. Your specific needs, combined with our barcode sequence management service, global account management, and strict quality standards ensure that you’ll be spending more time on scientific activities, and less time worrying about labware and labeling. Here’s how we can help:
Labeling, Marking, and Sequence Management: Receive your labware pre-labeled to your specifications, including custom numbering and sequencing. Select from a variety of marking technologies designed to survive chemical and temperature exposure.
Labware Procurement: Save time and money by outsourcing the procurement of consumable labware. We source containers according to your desired specifications and budget, ensuring you receive high-quality labware without the hassle.
Tare Weighing: Free yourself to focus on the science while we handle the weighing. Each piece of labware is weighed to a tenth of a milligram, with an output file provided for easy reference.
This service is a transformative solution for chromatography testing, offering a strategic advantage by combining efficiency, precision, and compatibility with automation. Laboratories leveraging these services experience not only enhanced operational efficiency but also the assurance of accurate and reliable results in their chromatography testing.
Transform Your Research Environment
As the cannabis testing industry continues to grow and evolve, accurate sample management has never been more vital. By partnering with Computype, you can eliminate the inefficiencies of hand labeling and ensure your lab operates at peak productivity. Our Labware Prep™ Services provide the ultimate solution for enhancing your lab’s efficiency, accuracy, and compliance.
Eliminate the hassle of individually labeling each vial and let Computype transform your laboratory with the power of barcoding. Our experts are ready to assist you in streamlining your workflows and ensuring the highest standards of sample management. Contact Computype today to learn more about how our Labware Prep™ Services can benefit your lab.
Committee Blog: Breaking the Stigma – Cannabis in the Retail World
Cannabis, once relegated to the shadows of society, is making a significant push into mainstream America. However, the journey from prohibition to acceptance is faced with many challenges, particularly in the retail world. The stigma surrounding cannabis stems from historical, legal, social, and cultural factors, and lack of education, plays a role in shaping the stigma. In this blog, we’ll explore some of the roots of the stigma on cannabis and how the landscape is gradually changing.
The Historical Backdrop
The roots of cannabis stigma are deeply embedded in history. In the early 20th century, cannabis was criminalized in many parts of the world. The United States’ War on Drugs, which began in the 1970s, heavily penalized cannabis use, linking it to criminal behavior and societal decay. Media reports of cannabis users as lazy, unmotivated, or criminals; these negative stereotypes are what many believe to be true.
However, alongside this negative portrayal, there exists a rich history of cannabis as a medicinal plant. For centuries, cannabis has been used to treat a variety of medical issues. Ancient cultures across Asia, the Middle East, and Africa utilized cannabis for its therapeutic properties, including pain relief and anti-inflammatory benefits.
In more recent times, cannabis has shown promise in helping cancer patients manage symptoms such as nausea, pain, and loss of appetite. Additionally, it has been found to fight inflammation, which is beneficial in treating conditions like arthritis and multiple sclerosis. This positive history of cannabis as a healing plant is often overshadowed by its criminalization and the stigma attached to its recreational use.
Legal and Regulatory Hurdles
One of the most significant barriers to cannabis acceptance in retail is the complex legal landscape. In the United States, for instance, cannabis remains illegal at the federal level, despite being legal in several different states. This legal ambiguity creates uncertainty and fear among businesses, banks, customers as well as B2B consumers.
Moreover, the reluctance of banks and financial institutions to work with cannabis-related businesses due to federal regulations results in limited access to financial services and funding. This financial exclusion makes it difficult for cannabis businesses to operate and expand, perpetuating the stigma. It also makes it challenging for funding purposes for these businesses to continue to operate efficiently.
Social and Cultural Challenges
Public perception plays a crucial role in the acceptance of cannabis. Despite increasing acceptance, many still view cannabis use negatively and as a Schedule 1 drug, influenced by concerns about health impacts, addiction, and moral values. Workplace policies that maintain strict no-drug stances, regardless of legal status, also contribute to this negative perception. Enhancing education on cannabis can help mitigate this stigma within our culture, which in turn will aid in positioning the cannabis industry as a credible sector in the eyes of consumers, banks, and other business sources.
Retail Industry-Specific Issues
In addition, mainstream retailers are often hesitant to carry cannabis products due to fear of backlash from conservative customers or communities, which limits the visibility and availability of these products in the broader spectrum.
Furthermore, stringent marketing and advertising regulations restrict cannabis businesses from effectively reaching new customers and normalizing their products. Social Media advertising is prohibited as well as certain television channels.
Conclusion
Resolving the challenges surrounding the stigma of cannabis in the retail world requires a multifaceted approach. Firstly, education plays a pivotal role: increasing public awareness about the medicinal benefits of cannabis and dispelling myths through targeted campaigns can shift negative perceptions. Secondly, advocating for legislative reform to align federal and state laws can provide clarity and confidence for businesses to operate effectively. Moreover, fostering open dialogue among stakeholders, including policymakers, industry leaders, and the public, can promote understanding and acceptance. Lastly, mainstream retailers can be encouraged to embrace cannabis products through initiatives that demonstrate responsible consumption and highlight regulatory compliance, thereby normalizing its presence in the retail market. By addressing these aspects comprehensively, we can gradually reduce stigma and integrate cannabis as a legitimate and beneficial sector within the retail market.
Committee Insights: Redefining Cannabis Marketing – Strategies for Success in a Schedule III Landscape
Building on the insights from our first three episodes, join us for an enlightening episode where the Marketing & Advertising Committee teams up with the State Regulations Committee to navigate the dynamic changes in cannabis marketing and advertising post-rescheduling. As cannabis transitions to Schedule III, new opportunities and challenges emerge for businesses in this space. This session will delve into:
• New Regulatory Guidelines: Understand the latest regulatory shifts and their impact on cannabis marketing.
• Innovative Marketing Strategies: Discover cutting-edge strategies to effectively reach your target audience in a more flexible regulatory environment.
• Compliance Best Practices: Learn how to stay compliant with evolving standards while maximizing your marketing efforts.
By attending this session, you’ll gain invaluable insights to help your business thrive amidst regulatory changes, ensuring you’re not just compliant but also ahead of the curve in a rapidly evolving market. Don’t miss this opportunity to learn from industry leaders and enhance your marketing strategies for success in the new Schedule III landscape.
Panelists:
Colton Griffin
CEO
Flourish Software
Valerie Taylor
Vice President (National Cannabis Practice Leader)
The Liberty Company Insurance Brokers
Joseph Smith
Partner
Thompson Hine
Patrick Toste
Co-Founder & Creative Director
HIGHOPES Design
Jen Lamboy
Director of Strategy
Hybrid Marketing
Committee Blog: Time to Hire
The road to opening a licensed cannabis business is a long one. You have managed to navigate through a competitive and complex licensing process. You have convinced your local community to give your company a shot. You have beautified the area surrounding your business. You have secured your supply chain, and you even opened a special account at a cannabis bank to deposit all that cash. You have hired armed security, and even though you are paying the company 3X what you’re making, it’s okay because you and your staff are safe. You even survived the facility build-out, and hopefully, you have about six months of capital. What an accomplishment. Bravo! You did it! Wait… you need a team to help you operate this beast. Time to hire!
I heard someone say, ‘Great things in business are never done by one person. They’re done by a team of people.’ I would guess that if you have made it to the finish line, you’re likely to already have a team. Now it’s time to expand that team. As if the odds aren’t already stacked, in the fast-paced world of cannabis retail, turnover rates are hitting a staggering 55% within a year, per headset.io as of November 2023. I learned about this very early on when I began my research. I needed to know why and what I could do to avoid more than half my staff quitting within the first year. There were some common factors that led to employee attrition. I was a bit surprised to hear that pay wasn’t a top factor. What I learned was budtenders, in particular, didn’t feel the company provided any kind of staff development. Many instances described a poor management staff, and many felt unappreciated and overworked.
When we started this thing, it was important to make sure we could create opportunities for others. I’ve worked for both big and small businesses, some corporate and some non-corporate. I have had some good managers and some bad ones. I learned something from each job I’ve held. I vowed to make sure my staff never looked at our managers and our company and put us in the bad category. Trust is earned, and leadership can never be forced. I opened doors on April 22nd, and we hired 21 part-time employees. I will follow up in 12 months to see if I beat the odds. I’ve done it before.
It was through the NCIA network I met Carlo, and he had me go through a workshop. What I learned was, first, we needed to ask ourselves: What are our principles at Banyan Tree? My team is amazing, and we have been together so long we trust in each other’s expertise to maintain a harmonious environment. We want to make sure the staff feels the same way. So collectively, we created a list of principles. Next, we posted the job position. The response was overwhelming. Within 24 hours, we had close to 500 applications. We narrowed that down to 50. We scored the candidates based on their work experience and the video response they provided, aligning with our principles. Next, we scheduled the interviews. We called each candidate to share what they could expect during the interview. We sent them the list of our principles. We would be conducting the interview using the S.T.A.R. method: Specific, Task, Action, Result. That means the questions we ask will all be related to their work experience. We expect the answers you give to describe an experience that uses the S.T.A.R method response. It really helps us get to know the candidates during the interview, and you can tell someone is being genuine when they can recall an experience they had while working at previous jobs. There were about 21 of those interviews that went on for a full hour. We hired 21 amazing people. They all feel like they are part of something special. It’s my job to keep my promise.
It’s important to continue developing and educating the staff to help them get better at their skill. It is necessary to provide them with the tools they need to perform their job. Stuff like scanners and POS systems and card readers need to work. Technical issues disrupt the flow, but that’s controllable. Communication and trust are key. Without it, you’re doomed. Appreciation and praise go a long way. We need customers to stay in business, but we can’t do business without staff. My philosophy is that my employees are everything. As long as they love their job, our guests are going to reap the benefits.
Taking the Long View – Strategic Facility Design Considerations for the Schedule III Era
In the dynamic landscape of the cannabis industry, regulatory changes can significantly impact how businesses operate and plan for growth. The recent proposal to reschedule cannabis from Schedule I to Schedule III has sparked discussions across the industry, particularly regarding facility design and operational strategies. This blog dives into key insights from the National Cannabis Industry Association’s webinar on “Taking the Long View – Strategic Facility Design Considerations for the Schedule III Era,” highlighting expert advice and practical recommendations for stakeholders navigating these changes.
The webinar, hosted by Brian Gilbert of the NCIA, served as a crucial platform for industry professionals to explore the implications of cannabis rescheduling on facility design and operations. The session focused on four main pillars: understanding tax changes, enhancing operational efficiency, promoting sustainable growth, and implementing practical strategies to navigate regulatory shifts.
Key Takeaways
1. Policy and Tax Implications
The discussion, led by Shawn Cooney of Cloud Farming, Chair of NCIA’s Facilities Design Committee, underscored the potential financial benefits for businesses following cannabis rescheduling (00:03:41). A highlight was the exploration of Section 280E, which could offer substantial tax savings once regulatory changes are implemented. Jeremy Schlicher of Urban Green Design expanded on these insights, offering strategic financial planning advice aimed at leveraging tax incentives to reinvest in facility improvements (00:07:21).
2. Operational Efficiency and Sustainability
Efficiency in energy management emerged as a critical theme throughout the webinar. Experts emphasized the importance of conducting energy audits and adopting efficient lighting and HVAC systems (00:10:18). These measures not only reduce operational costs but also align with sustainability goals crucial for long-term viability in the industry. Practical recommendations tailored to cultivation, manufacturing, and retail sectors were discussed to optimize workflow efficiencies and regulatory compliance (00:15:10).
3. Cultivation Methods and Environmental Considerations
Kim Kannapel of Modern Thermal Design provided invaluable insights into cultivation methods and environmental sustainability. The webinar highlighted the viability of various methods—indoor, greenhouse, and outdoor—each catering to different market segments and regulatory landscapes. The discussion underscored the role of climate and local regulations in shaping cultivation decisions (00:37:28), emphasizing the need for adaptable strategies that prioritize energy efficiency and environmental stewardship.
As Chair of NCIA’s Facility Design Committee, Shawn Cooney brought deep regulatory expertise to the discussion. He emphasized the importance of holistic sustainability practices and compliance with evolving regulatory frameworks. His insights into tax implications and strategic planning resonated with participants seeking clarity on financial strategies post-rescheduling (00:25:32).
Kim Kannapel’s contributions focused on environmental sustainability within cannabis cultivation. Her expertise in optimizing cultivation methods highlighted the interconnectedness of environmental stewardship and operational efficiency. By advocating for adaptive strategies, Kim encouraged businesses to consider long-term environmental impacts when designing and expanding their facilities (00:37:28).
A staunch advocate for the innovative triple bottom line approach, Jeremy Schlicher brings a wealth of knowledge to the discussion on strategic facility design in the cannabis industry. He emphasizes the integration of economic prosperity, environmental stewardship, and social responsibility in every aspect of facility planning and operations. Jeremy’s insights into maximizing operational efficiency through sustainable practices, such as energy audits and efficient HVAC systems, underscore his commitment to reducing environmental impact while enhancing business profitability.
Importance of Participating in the Public Comment Period
Participating in the public comment period is crucial for shaping the future regulatory landscape of the cannabis industry. The Department of Justice’s proposal to reschedule cannabis presents a unique opportunity for stakeholders to voice their perspectives and influence policy decisions. NCIA has launched a dedicated tool to streamline this process, making it easier for industry professionals to submit informed comments.Submit your comment here.
Recap of Episode I & II
Episode I: Understanding Section 280E and its Impact on Cannabis Businesses
In Episode I, the focus was on the financial and tax implications of rescheduling cannabis. Section 280E was a major topic, with discussions centered on how the rescheduling could lead to significant tax savings and the importance of strategic financial planning for businesses to maximize these benefits.
Episode II: Cannabis Rescheduling’s Impact on Research and Safety
Episode II delved into the implications of cannabis rescheduling on research and safety protocols. This session emphasized the potential for increased research opportunities and the necessity for businesses to stay ahead of regulatory changes to maintain compliance and ensure product safety.
Looking Ahead: Preview of Episodes 4 & 5
Episode IV: Navigating Insurance and Risk Management in the Schedule III Era
Join us for the fourth episode of NCIA’s multi-part #IndustryEssentials webinar series, “Navigating Insurance and Risk Management in the Schedule III Era,” led by our Risk Management & Insurance Committee. This session delves into the evolving landscape of cannabis insurance and risk management, highlighting the opportunities and challenges presented by the rescheduling of cannabis to Schedule III.
Date: Tuesday, July 9th, 2024 Time: 3:00 PM EST – 4:00 PM ET
Episode V: Cannabis Manufacturing in the Schedule III Era
Building on the insights from our first four episodes, join us for the fifth installment of NCIA’s #IndustryEssentials multi-part webinar series. This session, led by our expert Cannabis Manufacturing Committee, will focus on the profound impacts and implications of rescheduling cannabis on the manufacturing sector. As we navigate these unprecedented changes, our panel of industry leaders will provide critical insights and practical guidance to help your business adapt and thrive in this new landscape.
Advancing the Industry Together: NCIA’s Mission in Action
The overarching theme of this series is to equip cannabis industry stakeholders with the knowledge and strategies needed to navigate the complex landscape of regulatory changes. By understanding the financial, operational, and research implications of cannabis rescheduling, businesses can better position themselves for sustainable growth and success. Each episode builds on the previous one, creating a comprehensive resource for industry professionals to stay informed and proactive in their planning and operations.
The webinar “Taking the Long View – Strategic Facility Design Considerations for the Schedule III Era,” offered a comprehensive roadmap for stakeholders navigating regulatory changes in the cannabis industry. By addressing tax implications, promoting operational efficiency, and advocating for sustainable growth practices, the session equipped participants with actionable strategies to thrive amidst evolving regulatory landscapes.
Call to Action
As the industry continues to evolve, staying informed and proactive is crucial for cannabis businesses. Explore NCIA’s resources, including upcoming webinars and educational materials, to deepen your understanding of regulatory changes and strategic facility design considerations. Engage with industry peers and experts to share insights and best practices that drive sustainable growth and operational excellence.
For those not yet members, consider joining the National Cannabis Industry Association (NCIA) to unlock unmatched benefits, resources, and access. Membership provides exclusive opportunities to influence industry standards, gain regulatory insights, and network with industry leaders. Join NCIA today to leverage these benefits and stay ahead in the competitive cannabis market.
Committee Insights: Taking the Long View – Strategic Facility Design Considerations for the Schedule III Era
Join the Facilities Design Committee as they delve into the implications of cannabis rescheduling on facility design and operations. This session will explore the key areas that cannabis businesses should focus on and highlight the potential benefits of implementing a strategic plan for facility and equipment management to enhance operational efficiency and ensure long-term viability.
Learning Objectives:
• Understanding the Impact of Tax Changes: Explore the definitive changes brought about by tax regulations, particularly Section 280E, and how they affect the financial landscape of cannabis businesses. Gain insights into leveraging capital influx resulting from tax changes and identify opportunities for strategic investment in facility and system upgrades to drive growth and ensure compliance scalability.
• Maximizing Operational Efficiency through Facility Planning: Learn how to navigate the complexities of facility design and operations in light of changing regulations and market demands. Discover strategies for optimizing facility layout, equipment selection, and workflow management to enhance productivity, reduce costs, and mitigate compliance risks.
• Navigating the Path to Sustainable Growth: Explore the intersection between facility design, sustainability, and long-term business success. Understand how to integrate sustainability principles into facility planning and construction, leveraging resources such as land procurement best practices and investments in energy-efficient infrastructure to promote environmental stewardship and operational resilience.
• Bringing Concepts to Reality: Gain insights into the timeline for translating capital influx into tangible construction projects and facility upgrades. Explore real-world examples and case studies to understand the practical implications of strategic facility planning and the timeline for implementation.
Cannabis Rescheduling Impact on Research and Safety: Insights from NCIA Webinar
In the second episode of NCIA’s new multi-part #IndustryEssentials webinar series, titled “Advancing Cannabis Science: Research Opportunities and Safety Post-Rescheduling,” we delved into the significant changes and opportunities that would emerge following the rescheduling of cannabis to a Schedule III drug. Led by NCIA’s Scientific Advisory Committee, this session provided a comprehensive overview of the cannabis rescheduling impact on research and safety in the evolving cannabis landscape.
Setting the Stage | Panelist & Moderator Introductions
The discussion began with an overview of the Controlled Substances Act and the historical context of cannabis scheduling. The panelists highlighted the journey from Schedule I to Schedule III, emphasizing the critical changes that come with this shift, particularly in terms of research opportunities and regulatory frameworks.
Cassin Coleman provided an in-depth explanation of the rescheduling process, focusing on the 8-factor analysis used to determine the appropriate schedule for a substance. This analysis includes factors such as the drug’s potential for abuse, scientific evidence of its pharmacological effects, and the current scientific knowledge regarding the substance.
The panelists explored the new landscape for researchers, discussing the relaxation of stringent requirements that previously hampered cannabis research. They highlighted the potential for increased federal funding, the ability to conduct more comprehensive studies, and the removal of barriers that have long impeded scientific progress in the field.
The conversation shifted to the practical implications for researchers and industry professionals. The panelists shared insights on how to prepare for the new opportunities afforded by rescheduling, including advice on setting up compliant research protocols and leveraging the new regulatory environment to advance scientific inquiry and innovation.
Kenya Alexander and Dr. Cynthia Shelby-Lane emphasized the importance of ensuring diverse representation in cannabis research. She discussed strategies to include underrepresented communities in studies and the critical need for research that addresses the unique needs and experiences of these populations. This part of the discussion further underscored the cannabis rescheduling impact on research and safety.
The panel addressed the broader social implications of cannabis rescheduling, particularly the need to heal the damage caused by the War on Drugs. They discussed the importance of bridging the communication gap between researchers and communities and ensuring that the benefits of cannabis research are equitably distributed.
Audience Q&A
The session included a robust Q&A segment, where the panelists answered a wide range of questions from the audience:
In their closing remarks, the panelists reiterated the importance of embracing the new opportunities presented by cannabis rescheduling. They encouraged researchers, product developers, and industry stakeholders to stay informed and proactive in adapting to these changes.
The session concluded with a heartfelt thanks to all participants and a reminder of the value of NCIA membership. By supporting the organization, members help drive critical reforms and advancements in the cannabis industry, ensuring a brighter future for all stakeholders.
This episode of NCIA’s #IndustryEssentials webinar series provided essential insights into cannabis rescheduling impact on research and consumer safety. As we navigate these changes, NCIA remains committed to supporting our members and advocating for a more inclusive, equitable, and scientifically advanced industry. Stay tuned for future episodes and continue to engage with our expert-led discussions.
Join us for Episode III, “Committee Insights: Taking the Long View – Strategic Facility Design Considerations for the Schedule III Era,” on Tuesday, June 18th at 3PM ET / 12PM PT. Experts from NCIA’s Facilities Design Committee will discuss the implications of cannabis rescheduling on facility design and operations, focusing on strategies for optimizing facility layout, equipment selection, and workflow management. Learn how to leverage tax changes and sustainability principles to enhance operational efficiency and ensure long-term viability. Don’t miss this opportunity to gain valuable insights for your cannabis business. Register now!
Start Making Sense: What Does Schedule III & Section 280E Mean for Me?
Rescheduling cannabis signifies a monumental shift for our industry, specifically presenting a potential pathway to alleviate the burdens imposed by Section 280E. In a new multi-part #IndustryEssentials webinar series, led by experts from our 14 member-led Committees, NCIA will provide a comprehensive analysis of the immediate and long-term impacts on different sectors within the cannabis industry.
In our debut session, led by the Banking & Financial Services Committee, we provided invaluable insights into the transformative implications of rescheduling cannabis to a Schedule III drug and its consequent impact on Section 280E of the Internal Revenue Code. In “Schedule III & Section 280E: What Does It Mean for Me?” broadcast LIVE on Thursday, May 30th, we explored the game-changing potential of this shift, offering actionable insights for businesses navigating the evolving regulatory environment.
Neil Rosenfield, CPA:Provided insights into the significance of comprehending and championing advocacy organizations to address regulatory hurdles.
Steven Gotsdiner, CPA: Illuminated accounting requirements tailored to cannabis businesses, drawing attention to the nuances across various states.
Eric Kaufman, COO: Shed light on the hurdles encountered by cannabis enterprises, while also elucidating the potential benefits stemming from regulatory changes.
Aaron Smith, NCIA: Emphasized the pivotal role of industry participation in policy reform endeavors, highlighting NCIA’s instrumental role.
Among the topics explored during the webinar was the profound impact of rescheduling cannabis on federal legality, state and local tax obligations, and the broader regulatory landscape. With cannabis poised to transition to Schedule III, businesses are poised to embrace newfound opportunities while confronting challenges inherent in navigating this regulatory terrain.
Neil Rosenfield of BakerTilly USA underscored the significance of contributing to and championing advocacy organizations to effectively address regulatory hurdles. Aaron Smith echoed this sentiment, emphasizing the pivotal role of industry participation in policy reform endeavors, highlighting NCIA’s instrumental role in spearheading these changes.
Another focal point of discussion revolved around the ramifications of rescheduling on tax obligations and deductions governed by Section 280E. The panelists provided invaluable insights into the implications for tax planning, including adjustments to tax bills, cash flows, and essential updates to accounting records and charts of accounts.
Steven Gotsdiner of HBK CPAs illuminated accounting requirements tailored to cannabis businesses, drawing attention to the nuances across various states. Eric Kaufman, COO of FundCanna, shed light on the hurdles encountered by cannabis enterprises, while also elucidating the potential benefits stemming from regulatory changes, such as managing surplus cash flows and preparing for shifts in interstate commerce.
Eric Kaufman explored whether rescheduling cannabis to Schedule III would reduce the cost of capital for operators and recommended strategies for deploying increased cash flows to scale and grow businesses effectively.
The webinar also delved into the anticipated timeline for these regulatory shifts, offering insights into potential implementation trajectories spanning from 2023 to 2025. Strategies for navigating diverse timelines and regulatory fluxes were discussed, equipping businesses with the tools needed to adapt and flourish in an ever-evolving landscape.
Thanks to the informed engagement of our audience members, a cornerstone of what makes our webinar series so valuable for members, the discussion touched on the definition of “Good Accounting Practices” and whether this includes Generally Accepted Accounting Principles (GAAP). The panelists also speculated on the possibility of new excise taxes replacing 280E and the potential impacts on federal protections like bankruptcy and IPOs.
As the program was extended in order to answer all of our audience questions, the session concluded with insights into how these regulatory changes might affect the CBD and hemp industries. The panelists emphasized the importance of staying informed and adapting to varying state-level requirements.
As the cannabis industry continues its evolution, proactive engagement with regulatory changes remains paramount for business success. The insights shared during NCIA’s #IndustryEssentials webinar series offer a compass to navigate the labyrinth of regulatory complexities and position businesses for enduring prosperity. By fostering active engagement and advocacy, cannabis enterprises can shape a regulatory landscape conducive to industry growth and development.
To continue facilitating these crucial dialogues amongst operators, regulators, and stakeholders, NCIA relies on the support of dedicated members like you. Join NCIA today to access exclusive resources, stay informed about the latest industry developments, and be part of a community committed to driving positive change in the cannabis industry.
Supporting advocacy efforts is integral to driving meaningful change in the cannabis industry. By becoming an NCIA member, you’re not just investing in your business’s success; you’re also supporting initiatives that shape the future of the industry. Together, we can amplify our collective voice and effect tangible change.
As we conclude this recap of our insightful session on Schedule III and Section 280E, we’re thrilled to announce the next episode in NCIA’s #IndustryEssentials multi-part webinar series: “Committee Insights: Advancing Cannabis Science: Research Opportunities and Challenges Post-Rescheduling.” Led by our esteemed Scientific Advisory Committee, this episode promises to explore the exciting realm of scientific research and consumer safety in the wake of cannabis rescheduling.
Join us for an engaging discussion with industry experts, gain valuable insights, and shape the future of cannabis science and consumer safety. Register now to reserve your spot and be part of the conversation!
Access the full recording of our #IndustryEssentials webinar, “Committee Insights: Navigating Cultivation Environmental Requirements,” and gain critical knowledge on how to effectively navigate the environmental requirements for cannabis cultivation.
Environmental compliance is a significant challenge in the cannabis industry, with a wide range of regulations varying across states and local jurisdictions. This webinar dives deep into the complexities of environmental assessments, offering cannabis cultivators actionable insights and best practices to meet these stringent requirements.
Key Topics Covered:
Sediment and erosion control techniques
Innovative water conservation strategies
Energy efficiency and carbon footprint reduction
Wastewater discharge management
Air quality and odor control measures
Our panel of industry experts, including Lisa Wright, CEO of Flowra, Michael Busher of Deterra Farms, and Michael Erana, Co-Founder & Chairman of One Day Cannabis, share their experiences and strategies. Moderated by Chelsea Haskins, Director of State and Local Licensing at Perfect Union, this webinar equips cultivators with the tools needed to achieve environmental sustainability and regulatory compliance.
Why Watch? Gain the insights you need to enhance your cultivation practices, increase your chances of passing environmental reviews, and establish a more sustainable and responsible operation.
Watch Now and ensure your cultivation business stays ahead of environmental regulations!
Committee Blog: A Guide to Navigating Cultivation Environmental Requirements
Navigating environmental requirements and reviews can be one of the most challenging and costly aspects of obtaining a cannabis cultivation license. Environmental standards and regulatory requirements differ from state to state and within local jurisdictions. While regulations may vary, cannabis operators encounter similar environmental requirements nationwide. Environmental reviews and impact assessments require an evaluation of cultivation policies and operations for sediment and erosion control, water usage, wastewater discharge, energy efficiency and carbon footprint, air quality, and odor control. This guide will aid operators in establishing the best practices for these environmental concerns to create a smoother environmental review process for the cultivator.
Sediment and Erosion Control
Sediment and erosion control methods are required for outdoor cultivation to ensure the facility has a comprehensive mitigation plan to prevent adverse effects the outdoor crop may cause to the land. Sediment controls are structural measures intended to complement and enhance the implemented erosion control practices and reduce any sediment discharge. Erosion control is a soil stabilization process consisting of mitigating measures to prevent soil particles from detaching and moving into stormwater runoff. Ensuring this compliance may include implementing Best Management Practices (BMPs) for Sediment and erosion control. These BMPs should be implemented before the onset of the rainy season, typically in October. Sediment and erosion control devices and measures should be replaced when they deteriorate.
Sediment Control BMPs
Silt fences
Fiber rolls
Hydroseeding
Sediment Trap
Inspect the trap on a routine schedule for litter and debris
Remove the sediment built up in the trap and sprinkle it lightly over vegetated areas to increase soil fertility
Gravel bag berms
Sandbag barriers
Straw bale barriers
Observation station on the property for visual monitoring of sediment pollution
Add gravel to dirt roads
Add stormwater detention basins
Erosion Control BMPs
Vegetative Swales & Buffers
Swales should be trimmed to prevent restriction of flow
Routinely monitor for any debris and overflow
Buffers should be added to the edges of parking lots and storage areas
Placement of straw mulch over disturbed land
Should be replaced often
Soil binders
Vegetation preservation
Vegetation replacement for any disturbed areas that will not be in use
Seed mixes containing native grass and wildflowers
Hydroseeding
Earth dikes
Waste Usage and Wastewater Discharge
Water usage and wastewater discharge management plans are required to ensure the cultivation facility legally and efficiently obtains its water and that no hazardous water is dumped onto the land surface, directly into the ground, or into another body of water where it could negatively impact the environment. Water usage may require obtaining documentation demonstrating you own the water rights to your facility or property. Cultivations connected to their municipalities’ water district may only need to report that information to meet this requirement. Such a facility may also need to contact its water provider to create a water rights letter showing the operator has the right to use that water. Cultivations that use other water supply methods, like wells, may need to provide a detailed report of their water quality and have well flow testing performed. Depending upon your state, you may also need to show how your water will be conserved. A cultivator may be required to create a water conservation plan detailing the procedures implemented at the cultivation site to conserve water. Wastewater discharging typically will require a cultivation site to apply for a Wastewater Discharge permit. Wastewater discharging plans that thoroughly explain how the cultivation will discharge any hazardous wastewater and what mitigating practices will be implemented to prevent wastewater from entering the environment untreated are also frequent requirements for this process.
Water Conservation Methods
Recycling irrigation systems
Automated irrigation systems
Precision emitters
Watering more frequently throughout the day in smaller amounts
Planting pots
Divert the dehumidifying and cooling system’s piping into a holding tank to reuse the water for irrigation
Use organic mulch around each plant to prevent moisture loss
Rainwater harvesting, if allowed in your area
Substrate sensors to monitor water saturation
Wastewater Discharge Measures
Using planting pots to prevent excess runoff
Vegetative swales and buffers to capture wastewater
Recycling irrigation systems with reverse osmosis and ultrafiltration or thermal evaporation
Recycling systems that don’t have a filtration system can hold any hazardous wastewater in a holding tank and have it transported to an approved wastewater treatment facility
Substrate sensors for the prevention of excess runoff
Stormwater runoff prevention
Store pesticides, chemicals, and fertilizers indoors and away from any outdoor growing areas and in approved containers
Covering wastebins
Divert stormwater away from any stockpiled materials
Energy Efficiency and Carbon Footprint
Cultivation energy efficiency and carbon footprint reporting are becoming more popular among regulators as the country moves toward environmentally friendly practices. Energy efficiency may require the cultivation site to comply with specific requirements for equipment and lighting. Many licensing bodies also require an energy efficiency plan that details what mitigating measures the operator will implement to reduce energy costs. Carbon footprint reporting may require greenhouse gas emission (GHG) reporting, which can require a cultivator to purchase carbon offsets. Green energy plans are sometimes required; these plans demonstrate how the cultivation will utilize green energy options to reduce their carbon footprint.
Energy Efficiency
LED lighting
Automated irrigation systems
Automated blackout curtains for greenhouses
On-site composting
Low-flow fixtures
Split ductless air condition
Chilled water systems for dehumidification
Modulating hot gas reheat forced air systems
Sensor motion lighting in rooms that aren’t frequently entered
Adjust lighting schedules based on the weather if using mixed-light
Installing solar panels
Request an energy efficiency review from your utility provider
Carbon Footprint
Sign up with a clean energy provider that partners with your utility company and reinvests the funds from the program into clean energy initiatives in your state
Avoid generation use wherever possible
Install renewable energy sources at your facility, like solar panels
Replace pesticides with biocontrols using predatory insects
Use recycled or biodegradable packaging, even for wholesale flower
Cultivate companion plants that deter pests and attract beneficial insects
Reduce or eliminate lighting requirements by establishing a greenhouse or outdoor cultivation facility
Air Quality and Odor Control
Air quality reviews may be triggered for cultivation facilities, including the requirement to obtain an air permit. Air permits allow an operator to release a limited amount of pollution within certain restrictions. Air quality reviews for cultivations are triggered by several factors based on the state requirements, some of which may include drying, processing, generator use, fugitive emissions, and pesticide application. If a cultivator is required to obtain an air permit, they will be licensed to perform those activities. Cultivations going through air quality reviews may need to provide an Air Quality Control Plan outlining the mitigation efforts the cultivator will make for air quality pollution. Odor Control Plans are one of the most common regulatory requirements for cannabis businesses. If your environmental review includes odor control and you operate an outdoor cultivation site, you may be required to conduct an odor control study on your facility. These studies use wind patterns to measure the distance the odor from your cultivation will travel. Based on your state or local jurisdiction’s requirements, an odor control study may require you to move the border of your canopy. Conversely, an odor control study may prove that your cultivation will not be a nuisance due to odor pollution, and no mitigating measures will be required. Odor control plans should detail precisely what mitigating measures the cultivator will implement and, if available, data on how effective those measures will be.
Air Quality Control Plans
Wetting the surface of dirt roads during the dry season
Encourage ride-share amongst your employees
Reduce VOCs wherever possible
This can include timing harvesting to reduce ozone impact
Include a chemical usage plan that describes how pesticides, fertilizers, and other agents will be stored and disposed of in alliance with the manufacturer’s recommendations
Detail how you will maintain Safety Data Sheets (SDS) on all chemicals at the facility
Odor Control Plans
Indoor cultivations and greenhouses can implement the following measures:
Use carbon filters
Explain in your plan how carbon filters work, provide data on their filtration rates, which you can locate in the manufacturer’s guide, and how often you will replace them
Use wet scrubbers for indoor cultivation or greenhouses
Explain how the air is treated when it passes through the scrubber
Implement biofiltration measures
Explain how the air will pass through soil, mulch, or other organic matter to filter the air
Use oxidization treatments through your facility’s ventilation system
Explain how the process of oxidization removes odor
Have open communication with your neighbors regarding odor
Explain how you will speak with your surrounding neighbors about any odor concerns and request your neighbors contact you if they do smell odor so you can begin an assessment into structural or equipment failures and, if needed, implement further mitigating measures to your plan
Outdoor cultivations can implement the following methods:
Hire a professional to do an odor study to prove your facility’s compliance
Plant fragrant flowers around the exterior of the site
Use oxidization treatments through high-pressure misting devices around your cultivation area
Explain how the process of oxidization removes odor
All cultivation types should have open communication with surrounding neighbors regarding odor
Explain how you will speak with your surrounding neighbors about any odor concerns and request your neighbors contact you if they do smell odor so you can begin an assessment into structural or equipment failures and, if needed, implement further mitigating measures to your plan
As regulatory requirements vary across the country, cultivators should carefully read their regulations and contact state and local departments for guidance on requirements specific to their operations. A thorough understanding of what plans must be created, studies performed, and special permits obtained will create a smooth environmental review process. Join the upcoming NCIA webinar from the Cannabis Cultivation Committee to dive deep with industry professionals on navigating environmental reviews across the United States.
Committee Blog: Discovering the Potency of Data – How Cannabis Brands Can Harness Audience Insights to Elevate Success
In the rapidly evolving landscape of the cannabis industry, understanding your audience is critical to staying ahead of the curve. For brands, this can be difficult given retailers hold the keys to their customer data. However, through the utilization of digital marketing, cannabis brands have the opportunity to glean invaluable insights from their audience data. In this comprehensive breakdown, we’ll explore how cannabis brands can leverage audience data from programmatic advertising, email campaigns, SEO and more to gain a deeper understanding of their customers and enhance their overall success.
The Power of Data in the Cannabis Industry
Data is the cornerstone of informed decision-making, and in the cannabis industry, with its regulatory restrictions and shifting consumer preferences, its importance cannot be overstated. By harnessing audience data from digital marketing campaigns, cannabis brands can move beyond conjecture and gain actionable insights into their customers’ behaviors, preferences, and needs.
Analyzing Audience Demographics
One of the primary benefits of digital marketing is the ability to gather detailed demographic information about your audience. Through tools like Google Analytics, social media insights, campaign reports, and customer relationship management (CRM) platforms, cannabis brands can paint a vivid picture of their customer base. From age and gender to location and interests, this demographic data provides invaluable insights into who your customers are and how best to engage with them.
Understanding Consumer Behavior
Beyond demographic data, digital marketing campaigns offer a window into consumer behavior. By tracking website traffic, engagement metrics, and conversion rates, cannabis brands can gain a deeper understanding of how customers interact with their brand online. This insight allows brands to identify trends, uncover pain points, and optimize their digital presence to better meet the needs of their audience.
Personalizing the Customer Experience
One of the most powerful applications of audience data is in personalizing the customer experience. By segmenting their audience based on demographic information, cannabis brands can tailor their messaging and offerings to resonate with individual customers. Whether through targeted email campaigns, customized product recommendations, or educational content, this level of personalization not only enhances the customer experience but also drives engagement and loyalty.
Optimizing Marketing Strategies
Audience data also serves as a compass for guiding marketing strategies in the cannabis industry. By analyzing the performance of various marketing channels, content types, and messaging approaches, brands can identify what resonates most with their audience and allocate resources accordingly. Whether it’s investing more heavily in content creation, refining digital advertising tactics, or experimenting with email campaigns, data-driven insights enable brands to optimize their marketing efforts for maximum impact.
Predicting Trends and Forecasting Demand
In addition to informing day-to-day marketing decisions, audience data can also provide valuable insights into larger industry trends and consumer preferences. By analyzing macro-level data trends across their customer base, cannabis brands can identify emerging market opportunities, anticipate shifts in demand, and stay ahead of the curve. Whether it’s launching new product lines, expanding into new geographic areas, or pivoting to meet evolving consumer needs, data-driven forecasting empowers brands to make informed strategic decisions.
Enhancing Product Development
Finally, audience data can play a pivotal role in shaping product development strategies within the cannabis industry. By soliciting feedback from customers through surveys, reviews, and social media interactions, brands can gain valuable insights into product satisfaction, preferences, and needs. This feedback loop not only informs the development of new products but also enables brands to refine existing offerings based on real-time customer input, ensuring that their products remain relevant and competitive in a rapidly evolving market.
Conclusion
In conclusion, audience data is a potent asset for cannabis brands seeking to unlock the full potential of their marketing efforts. By analyzing demographic information, understanding consumer behavior, personalizing the customer experience, optimizing marketing strategies, predicting trends, and enhancing product development, brands can gain a deeper understanding of their customers and elevate their overall success in the cannabis industry. As digital marketing opportunities continue to evolve, brands that harness the power of data will undoubtedly emerge as leaders in this dynamic and rapidly growing market.
Navigating the Cannabis Industry: Leveraging Data and News for Success
In the ever-evolving landscape of the cannabis industry, staying ahead of the curve is essential for businesses looking to thrive. With the National Cannabis Industry Association (NCIA) providing exclusive access to valuable resources and partner discounts, entrepreneurs have a powerful toolkit at their disposal. In this blog, we’ll delve into the insights shared by industry experts during a recent NCIA #IndustryEssenitals webinar, focusing on the importance of leveraging data analytics and news aggregation to drive growth and navigate industry challenges.
Understanding Market Trends with New Frontier Data:
Amanda Reiman, an expert in data-driven decision-making, emphasized the critical role of market insights provided by New Frontier Data. She highlighted the significance of identifying trends, opportunities, and challenges within the cannabis industry. By leveraging data analytics, businesses can make strategic decisions to optimize marketing efforts, enhance product offerings, and improve overall performance. Exclusive member benefits offered by New Frontier Data provide NCIA members with access to invaluable resources, empowering them to stay ahead of the competition.
Driving Growth with Data-Backed Strategies and BDSA:
Lexie Barton expanded on Amanda’s insights by focusing on the practical applications of data analytics, particularly through BDSA. She discussed the importance of optimizing sales strategies and harnessing the power of data to inform product innovation, pricing strategies, and market expansion. By maximizing sales with BDSA’s insights, NCIA members can gain a competitive edge and drive business growth in a rapidly evolving market.
Meeting Information Needs with Cannabis NewsHub:
Samantha Hobbs shed light on the role of Cannabis NewsHub in meeting the information needs of cannabis businesses. By centralizing industry news and delivering tailored updates directly to businesses, Cannabis NewsHub streamlines the process of staying informed and ahead of industry developments. With access to the latest news and updates, businesses can anticipate challenges, identify opportunities, and adjust their strategies accordingly.
Optimizing Business Decision-Making with NCIA:
Aaron Smith, Co-Founder & CEO of NCIA, underscored the importance of leveraging professional resources and strategic partnerships to optimize business decision-making processes. He emphasized the value of NCIA membership in driving sustainable growth and success within the cannabis industry. By accessing exclusive partner discounts and resources, NCIA members can make informed decisions, mitigate risks, and capitalize on emerging opportunities.
Conclusion:
In conclusion, the insights shared by industry experts during the most recent NCIA #IndustryEssentials webinar highlight the critical role of data analytics and news aggregation in navigating the complexities of the cannabis industry. By leveraging tools provided by partners like New Frontier Data, BDSA, and Cannabis NewsHub, businesses can make informed decisions, identify growth opportunities, and stay ahead of the competition. Additionally, NCIA membership offers exclusive benefits and resources that further empower businesses to succeed in the dynamic cannabis market. Stay informed, stay ahead, and maximize your business potential with NCIA and its esteemed partners.
Ready to dive deeper into the world of cannabis industry insights? Be sure to watch the full recording of our webinar for a comprehensive look at leveraging data and news for success in this ever-evolving market. Click the link below to access the complete program and gain access to exclusive tips, strategies, and resources tailored specifically for cannabis businesses.
Call to Action:
Ready to leverage data and news for success in the cannabis industry? Join NCIA and gain access to exclusive partner discounts and resources. Strengthen your position in the industry and unlock the tools you need to thrive in the ever-evolving cannabis market. Don’t miss out on this exclusive opportunity to maximize your business potential with NCIA and its esteemed partners.
Igniting Conversations: NCIA’s Stakeholder Summit Series Sparks Dialogue
In recent months, the National Cannabis Industry Association (NCIA) has embarked on a journey that brought together industry leaders, regulators, policymakers, and advocates for a series of Stakeholder Summits across the United States. From the sun-drenched streets of California to the bustling cities of Maryland and the picturesque landscapes of Colorado, these events have served as a nexus for collaboration, innovation, and progress within the cannabis industry. As we reflect on the success of this inaugural Stakeholder Summit series, let’s delve deeper into the highlights and impact of these conversations which are helping to shape the future of cannabis policy nationwide.
Setting the Stage: The Vision Behind NCIA’s Stakeholder Summit Series
The Stakeholder Summit series was conceived with a singular vision: to create a platform where industry stakeholders could converge to address pressing issues, share insights, and drive positive change. With a focus on education and advocacy, these summits aimed to tackle the most significant challenges facing the cannabis industry while fostering meaningful connections and partnerships.
Insights and Impact: Highlights from the Summits
California Stakeholder Summit: Influencing Regulatory Policies
In Sacramento, the California Stakeholder Summit 2024 was a testament to the power of collaboration and dialogue in shaping regulatory policies. Notable speakers, including Congresswoman Barbara Lee (D-Oakland) and Nicole Elliott, California’s Director of the Department of Cannabis Control (DCC), offered insights into the impending rescheduling of cannabis and the intricate relationship between state and federal regulations. Panel discussions, such as the one on AB 2223 featuring Assemblymember Cecilia Aguiar-Curry (D-Winters), provided a platform for industry operators to voice their concerns and shape regulatory policies. The summit served as a vital catalyst for driving progress in California’s cannabis industry.
In St. Louis, the Missouri Stakeholder Summit convened industry leaders to address proposed legislation that could significantly impact the availability of Delta-8 THC products in the state. Amy Moore, director of the Division of Cannabis Regulation at Missouri’s Department of Health and Senior Services, highlighted the potential implications of the Intoxicating Cannabinoid Control Act on the market. The summit underscored the need for comprehensive regulations that balance consumer safety with industry growth. While discussions sparked pushback from both sides, stakeholders remain committed to finding solutions that support a thriving cannabis market in Missouri.
Maryland Stakeholder Summit: Advancing Equity and Regulation
In Baltimore, the Maryland Stakeholder Summit convened industry operators, leading regulators, and advocates to address pressing issues within the state’s cannabis landscape. Notable speakers, including Chris Jackson of ForesTree (and current Chair of NCIA’s Board of Directors), Will Tilburg of Maryland Cannabis Administration, Tracey Lancaster Miller of Maryland Dispensary Association, and Joy Strand of Maryland Wholesale Cannabis Trade Association, provided insights into key topics relevant to Maryland’s emerging adult-use cannabis industry. Discussions revolved around equity, regulatory challenges, and the path to federal regulation. Attendees actively engaged in shaping the conversation, emphasizing the need for equitable policies and inclusive regulatory frameworks. As Maryland navigates the rollout of an adult-use program, the summit produced meaningful dialogue and called for collective action towards a more equitable and sustainable industry across the state.
In Denver, the Colorado Stakeholder Summit provided a platform for industry leaders to discuss innovations and challenges within the state’s long-standing but beleaguered cannabis marketplace. Panel discussions explored topics ranging from federal regulation pathways, legislative challenges in the Colorado market, and the future of cannabis hospitality in the state Expert panels then delved into federal regulation, and the future of cannabis hospitality. Governor Jared Polis provided a closing keynote address, where he emphasized the importance of incremental steps towards federal legalization. With a focus on rescheduling and cannabis banking reform, Governor Polis outlined these initiatives as crucial “dominoes” on the path to broader legalization. He also celebrated Colorado’s leadership in the cannabis movement while acknowledging the ongoing need for regulatory improvements, specifically by ensuring equity in Colorado’s cannabis industry. As the state reflects on a decade of legal cannabis sales, the summit highlighted the economic benefits and regulatory successes of Colorado’s cannabis landscape while also addressing current challenges in the Centennial State.
Looking Ahead: NCIA’s 12th Annual Cannabis Industry Lobby Days
As we reflect on the success of the Stakeholder Summit series, we’re excited for our upcoming 12th Annual Cannabis Industry Lobby Days event. Taking place next month, NCIA Lobby Days offers industry professionals the opportunity to advocate for policies that support a fair and equitable cannabis market. From meeting with legislators to participating in advocacy training sessions, Lobby Days provides a platform for industry stakeholders to make their voices heard. NCIA’s Lobby Days is open to all industry leaders who want to make a positive difference. Haven’t lobbied Congress before? Don’t worry. We can provide online training, talking points, and assign you to a team led by an industry colleague with past fly-in experience. Learn more and register online today.
Igniting Conversations: NCIA’s Stakeholder Summit Series Sparks Dialogue
The Stakeholder Summit series has already made a significant impact on our collective interests of continued progress across the cannabis industry, fostering collaboration, driving innovation, and advancing regulatory reform efforts. Through meaningful dialogue and engagement, stakeholders have been able to identify common challenges, explore potential solutions, and forge new partnerships. Tangible outcomes, such as policy recommendations and advocacy initiatives, have emerged from the summits, demonstrating the power of collective action within the industry. As we look ahead to future events and initiatives, we remain committed to advancing the interests of our members and the industry as a whole. Stay tuned as we continue these conversations.
Partners in Progress:
At NCIA, we recognize and appreciate the invaluable contributions of our sponsors and partners, each playing a unique role in the success of the Stakeholder Summit Series. Our Platinum sponsors provided invaluable support for the events and were granted the exclusive opportunity to kick off each program. Their generous contributions helped set the tone for productive discussions and meaningful engagement, making a significant impact on the success of the series. Gold sponsors were an essential element of our exhibit hall in each market. Their support ensured that attendees had access to a diverse range of resources, services, and expertise, enriching the summit experience and facilitating valuable connections within the industry. Additionally, our Silver & Advocate sponsors alongside our numerous Allied Association Partners played a crucial role in ensuring a low barrier to entry for other vital service providers and member businesses. Their support helped create a welcoming and inclusive environment, allowing a diverse array of stakeholders to participate and contribute to the vision of the Stakeholder Summit Series.
Member Blog: Regulating the Cannabis Industry for Accuracy and Integrity
Regulating the Cannabis Industry forAccuracy and Integrity
In the fast-evolving landscape of the cannabis industry, ensuring accurate testingstandards is paramount to safeguarding consumer safety, maintaining regulatorycompliance, and fostering fair market competition. However, a pervasive challengeknown as cannabinoid inflation threatens to undermine these essential principles,posing a significant obstacle to the industry’s growth and legitimacy.
Understanding Cannabinoid Inflation
Cannabinoid inflationrefers to the practice of cannabis testing laboratories providinginaccurately high cannabinoid concentrations in their reports, often in an attempt toattract business. This phenomenon distorts market dynamics, leading to unfaircompetition and jeopardizing the credibility of legitimate labs that adhere to rigoroustesting standards. Contaminant deflationis a significant concern, too, as labs willing toinflate cannabinoids are also more likely to underreport the presence and/or amount ofhazardous substances.
At the heart of this issue lies a fundamental discrepancy between reported and actualcannabinoid content in cannabis products. As cannabis producers and distributors seekout labs offering higher THC values, a troubling trend is to use only labs that will inflatethe value of desirable cannabinoids, such as THC. This practice, known as laboratory shopping, perpetuates the cycle of inflated results, undermining integrity and forcingaccurate reporting labs out of business.
Proposing Regulatory Solutions
To address this pressing cannabinoid inflation challenge, Digamma Consulting,renowned experts in cannabis chemistry, presents a comprehensive set of regulatorysolutions in their latest white paper, Solutions to Cannabinoid Inflation.
Solution A: Data Analysis Reports Advocating the adoption of data analysis reports,Digamma proposes a systematic approach to analyzing testing data, providingregulators with a solid foundation for action. By leveraging data analytics, authoritiescan identify trends, anomalies, and potential instances of cannabinoid inflation. Suchidentification enables regulators to make targeted and legally justified interventions thatcan help to improve testing integrity.
Solution B: Suspect Product Checks Digamma recommends implementing suspectproduct checks, also known as “secret shopper” programs, to detect inflatedcannabinoid values. This cost-effective mechanism allows states to conduct productsampling and testing of suspected lab results by independent accredited referencelaboratories that will validate reported cannabinoid content and mitigate inflated results.
Solution C: Chemical Analysis Laboratory Audits Digamma proposes implementingin-person audits of chemical analysis laboratories to ensure testing integrity and thusdirectly address cannabinoid inflation. Subjecting testing facilities to rigorous scrutiny byexpert auditors enables regulators to assess compliance with standards and uphold theintegrity of the testing process.
Digamma’s White Paper: Solutions to Cannabinoid Inflation
Digamma’s white paper on regulating the cannabis industry for accuracy and integrityrepresents a significant step toward addressing the pervasive challenge of cannabinoidinflation. By advocating for practical, low-cost regulatory solutions, Digamma Consultingaims to empower government regulators to uphold transparency, impartiality, and legaldefensibility in cannabis testing reporting and labeling.
As the industry continues to evolve, it is imperative to prioritize consumer safety,regulatory compliance, and market fairness. Through collaborative efforts and ongoingdialogue, we can navigate the complexities of the cannabis industry and propel it towarda future characterized by integrity, transparency, and accountability. Join Digammainthe quest to build a safe, fair, and thriving cannabis industry for all.
Member Blog: Wellness at Work – Preventative Healthcare for Cannabis Business Owners
Navigating Challenges in the Cannabis Industry
The cannabis industry finds itself constantly grappling with challenges imposed by federal regulations and government scrutiny. Despite these obstacles, there are numerous strategies available to businesses within this sector that can mitigate fixed costs, save money, and preserve valuable staff positions.
Delivering Tangible Value
Our seasoned team, boasting a track record of saving well over $2 billion for our clients, specializes in pioneering solutions that deliver tangible value. We recognize the unique demands faced by cannabis business owners and have tailored our approach to offer seamless evaluation and implementation of our tools, ensuring minimal disruption and maximum efficiency. This commitment to excellence has earned us the trust and loyalty of nearly half of our clients, who consistently refer us to their peers and associates.
Game-Changing Healthcare Solution
For cannabis operations employing W2 staff, we offer a game-changing solution: a preventative healthcare plan meticulously designed to address the specific needs of the cannabis industry.
Zero-Cost Structure with Significant Savings
What sets our plan apart is its zero-cost structure for employers, coupled with its ability to instantly lower payroll taxes without necessitating any modifications to existing benefits packages. This makes it an ideal solution for businesses looking to enhance employee retention while simultaneously bolstering their bottom line.
Comprehensive Benefits for Employee Well-Being
The benefits offered through our plan are not only financially advantageous but also genuinely impactful. From round-the-clock telemedicine visits to access to hundreds of free generic drugs and preventative screenings, employees gain access to a comprehensive suite of resources aimed at promoting their health and well-being. This not only enhances job satisfaction but also contributes to a healthier, more productive workforce.
Efficient Implementation and Support
Implementing our program is straightforward and efficient, with many businesses up and running in just a matter of minutes. Whether you’re a small-scale operation or a large enterprise, our team is dedicated to providing the support and guidance you need to maximize the benefits of our innovative healthcare solution.
Empower Your Business Today
Take the first step toward transforming your business and empowering your employees by scheduling a brief call with us to learn more. Together, we can pave the way to a brighter, more prosperous future for your cannabis business.
Empower Your Cannabis Business: Join Our Service Solutions Webinar!
Don’t miss out on the opportunity to learn more about how to optimize your cannabis business with our innovative healthcare solution and other service solutions. Join us for our upcoming Service Solutions webinar being broadcast LIVE on Tuesday, May 28th at 3:00PM ET / 12:00PM PT featuring the LG Resources team as they unveil their latest offerings in Preventative Health Care and AI Tax Planning.
Register now to secure your spot and gain exclusive insights from industry leaders. Click here to register for this essential webinar.
Take the next step in elevating your cannabis business to new heights. We look forward to seeing you there!
Member Blog: Breaking Ground – Maryland’s Leading Role in Cannabis Testing Standards
With the advantage of watching several other states blaze the regulated and tested trail before it, the state of Maryland’s cannabis testing program is one of the more robust and modern of the current industry. After long delays, the state’s medical program – which included a testing program – finally got off the ground in 2017. Then in November 2022, voters approved recreational, adult-use cannabis. Sales officially began in February 2023. And like all legal states, Maryland requires producers to have their products lab-tested to ensure consumer safety, including a few additions or changes that early-adopter states may not include in their programs.
Under Maryland state law, all “raw plant material” including pre-rolls are required to be tested at a state-licensed laboratory for:
Moisture Content and water activity;
Residual solvents and processing chemicals;
Residual pesticides;
Microbial impurities;
Mycotoxins;
Foreign materials;
The “big four” heavy metals (arsenic, cadmium, lead and mercury) and chromium;
Cannabinoids; and
Terpenes
Aside from cannabinoids and terpenes – which is information consumers often look for and want to know when purchasing – all the rest are safety issues.
“Laboratory testing minimizes the risk of pesticides, microbes, heavy metals, toxins, and residual solvents from being consumed by an immunocompromised population,” reads the most recent revision of the Maryland Cannabis Administration’s Technical Authority For Cannabis, a 33-page document detailing the requirements and procedures labs in the state must perform on cannabis products.
Like many states that have come online in later waves of legalization, Maryland law requires testing of cannabis products in their final form. That, for example, means testing the completed, fully-packed pre-roll, not just the flower that gets packed into it.
While adult-use cannabis sales continue to climb, Maryland still has a fairly robust medical marijuana program that includes nearly 134,000 patients. For those consumers in particular, making sure the cannabis products they use, including pre-rolls, are as safe as possible is vitally important.
Testing for Microbials and Mycotoxins, for example, while important safety considerations for healthy users, is key for those who may be immunocompromised. Mycotoxins are a toxic compound produced by molds, such as Aspergillus, and can suppress the immune system and cause liver damage.
Maryland requires testing for two classes of mycotoxins, Aflatoxins and Ochratoxin A. Both have properties that can alter DNA and potentially cause the formation of cancer cells. Testing for mycotoxins help ensure cannabis products are safe for human consumption.
Regulations require a total mycotoxin concentration of less than 20 parts per billion in order to make it to dispensary shelves.
Maryland law also requires testing for E. coli and Salmonella, among others.
In a similar vein is the requirement to test for water activity, a measure of the available water that can be a breeding ground for microbiological growth. Like most states, Maryland caps water activity at 0.65 Aw in flower and pre-rolls, since water activity above 0.70 Aw creates the conditions for mold to grow, which can be harmful if consumed.
Like many states, Maryland requires testing for the “big four” heavy metals mercury, cadmium, lead, and arsenic, which are toxic to humans, even at small doses. But unlike many legacy markets, Maryland is among a handful of recently-legal states that also require testing for chromium, another dangerous heavy metal. Once chromium reaches the bloodstream, it can damage the kidneys, liver and blood cells with the potential for renal and liver failure if untreated.
RESIDUAL PESTICIDES AND CHEMICALS
Maryland also has strict laws regarding the use of pesticides and other “crop protection agents” (like fungicides) on cannabis. There are 146 crop protection agents approved for use on cannabis by the Maryland Department of Agriculture.
The state also specifically requires testing for 48 pesticides and plant growth regulators, each with their own actionable limits, any of which can require the product to be destroyed.
There are similar requirements for residual solvents used in the process to create cannabis extracts for vape cartridges or infused pre-rolls.
LAB REQUIREMENTS
Along with direction on actionable limits, Maryland requires that all cannabis products be tested at one of the four labs that are certified by the state and accredited to ISO/IEC 17025 by an International Laboratory Accreditation Cooperation (ILAC) recognized third party.
Additionally, the state offers guidance on exactly how samples are to be collected and maintained, including notes on be sure the lab is clean and that employees use personal protective equipment to ensure samples are not contaminated. There is also direction on the standard operating procedures required for some of the tests.
“To reliably provide the laboratory with a representative sample, standard sampling methods with descriptive steps must be applied with quality and consistency,” reads the technical authority document. “All sampling must be consistently performed using accepted methodologies.”
PRE-ROLL COMPLIANCE AND SAFETY
As noted, Maryland’s cannabis testing is done on products in their final form, meaning that, for example, any pre-rolls must be tested after being packed in their cones. That means that no matter how attentive to the rules you are, your product can still fail if your pre-roll supplier is not as diligent as you are.
On top of that, customers – especially medical patients – should not be worried that the products they are using to help feel better will make them sicker, whether they purchase a pre-roll at a store or pack a cone at home themselves with their favorite flower.
“You’re putting something in your body; make sure it’s high quality,” says Custom Cones USA Compliance Manager André Bayard.
Testing is not required on rolling papers and pre-rolled cones, so many producers do not know what they are getting in their paper, which can contain all of the same dangers as cannabis. For example, a study from California’s SC labs found that 11% of rolling papers they tested would fail that state’s testing regiment, which doesn’t even include Chromium, and that 90% of rolling papers contained heavy metals with more than 8% containing them at a rate above the allowable limits
Bayard recommends making sure your pre-roll supplier has COAs available to prove their products are clean and will pass tests or will send you samples for you to test before committing to a full order.
“Work with a company that focuses on those requirements and are trying to set the industry standard with their products,” Bayard says. “Any one issue can be detrimental to your brand reputation.”
JOIN US AT THE FOREFRONT: REGISTER FOR NCIA’S MARYLAND STAKEHOLDER SUMMIT
Don’t miss out on the opportunity to delve deeper into Maryland’s cannabis landscape at the upcoming NCIA Maryland Stakeholder Summit 2024. This event, hosted by the National Cannabis Industry Association on Tuesday, April 2nd in Baltimore, MD brings together key players, industry experts, and stakeholders to discuss the latest developments, regulations, and opportunities shaping Maryland’s cannabis market.
As a special offer for Industry Insights readers, NCIA is excited to provide a 20% discount code for summit registration. Simply use the code CUSTOMCONESMD25 at checkout to unlock your savings and secure your spot at this must-attend event.
Whether you’re a producer, retailer, advocate, or simply interested in learning more about the industry, this summit offers invaluable insights and networking opportunities. Join us as we explore strategies for navigating regulatory challenges, ensuring product quality, and driving innovation in this dynamic sector.
Register now to secure your spot at the Maryland Stakeholder Summit and be part of the conversation driving Maryland’s cannabis industry forward. Don’t miss your chance to connect with industry leaders, gain valuable knowledge, and contribute to the growth and success of Maryland’s cannabis market.
Register here and be at the forefront of Maryland’s cannabis revolution!
Navigating Missouri’s Stringent Cannabis Testing Requirements: A Deep Dive
When it comes to cannabis testing requirements, Missouri absolutely lives up to its nickname as the Show Me State, requiring its licensed cannabis businesses to run a wide series of tests to prove the cannabis they are sending to store shelves is safe.
As a relatively new state to join the cannabis industry, with voters approving medical marijuana in 2018 and recreational cannabis in 2022, Missouri has had the benefit of watching several other states develop programs ahead of it and its testing regulations reflect that.
In Missouri, both flower and pre-rolls, for example, must be tested by one of 10 state certified labs for:
Moisture Content and water activity;
Residual solvents and processing chemicals;
Residual pesticides;
Microbial impurities;
Mycotoxins;
Foreign materials;
The “big four” heavy metals (arsenic, cadmium, lead and mercury) + Chromium;
Cannabinoids; and
Terpenes (if requested).
The majority of these tests are designed to protect consumers from potential dangers hidden in their cannabis products, so it is important that any rolling paper or pre rolled cones you buy – even for personal use – should pass these tests.
For example, moisture content and water activity can point to the potential for mold growth. Any water activity above 0.70 Aw creates the conditions for mold to grow, which can be harmful if consumed, which is why Missouri, like many states, caps water activity at 0.65 Aw in flower and pre-rolls.
Missouri, however, is one of a handful of states that also include chromium in their testing regiment, another dangerous heavy metal. Once chromium reaches the bloodstream, chromium can damage the kidneys, liver, and blood cells with the potential for renal and liver failure if untreated. So, you can see why states have begun adding it to their testing requirements.
MICROBIALS AND MYCOTOXINS
While heavy metals are dangerous, microbials and mycotoxins pose the greatest risk to human health.
Mycotoxins are a toxic compound produced by molds, such as Aspergillus, and can suppress the immune system and cause liver damage. Missouri requires testing for two classes of mycotoxins, Aflatoxins and Ochratoxin A. Both have properties that can alter DNA and potentially cause the formation of cancer cells. Testing for mycotoxins help ensure cannabis products are safe for human consumption.
Missouri regulations require a total mycotoxin concentration of less than 20 micrograms per kilogram for cannabis to receive a passing mark.
Missouri also requires testing for other microbials like Pathogenic E. Coli, Salmonella and Pathogenic Aspergillus Species including A. fumigatus, A. flabus, A. niger and A. terreus.
PESTICIDES
Missouri also requires testing for residual pesticides and other chemicals. The state allows some pesticides to be used on cannabis – tracked by the Missouri Department of Agriculture’s Pesticide Program – but cultivators are required to report in the state track and trace system all pesticides, fertilizers and other chemicals applied to the plants, as well as all the ingredients contained in each of those.
State law requires tests for 61 chemicals and 20 residual solvents, with actionable limits, and foreign matter screening.
LABELING LAWS
Missouri also has a very strict labeling law for its cannabis packaging that requires specific information in a specific order, beginning with the state’s diamond THC logo, the letter “M,” all ingredients, license number of the producer and where the products passed their testing, as well as the track-and-trace number for the samples and the THC potency, among others.
LAB LICENSING AND LAB SHOPPING
Aside from specifics for testing, the Show Me State goes even further when it comes to which labs can be used and how those labs get licensed.
Missouri law contains provisions for exactly who at the labs can conduct the tests, requiring the labs to be employ a laboratory director with a degree in a natural science and at least five years’ experience in a regulated lab environment or a degree in “another applicable field” with 10 years’ experience. It also requires the person performing the test to have a bachelor’s degree in natural science and at least two years of lab experience.
But recent updates to Missouri’s regulations go even a step further than most states in an attempt to stop the process known as “lab shopping” to get desired results. Normally aimed at trying to limit THC potency inflation, the new law requires producers and labs to submit their samples to other labs so results can be compared.
For example, the new regulations say that up to 10 times per year, the state will require one lab to pick up samples from another lab and re-perform a test. The state will review all the results to make sure they have similar potency results and to see if one lab is passing samples for pesticide residue while another one is failing it.
According to Custom Cones USA Compliance Manager André Bayard, while the main focus of the new law appears to be THC potency inflation, which, of course, is a major driver of sales for cannabis companies, that too is a safety concern, especially in the medical market or for low-dose patients and consumers.
ENSURING PRE-ROLL COMPLIANCE
As noted, the Missouri law requires all products be tested in their final form, including pre-rolls. That means even if your cannabis is clean, your products can fail and be destroyed if your rolling papers are not.
Because of that, manufacturers need to protect themselves – and their customers – by carefully selecting suppliers. After all, a study from California’s SC labs found that 11% of rolling papers they tested would fail that state’s testing regiment, which doesn’t even include Chromium, and that 90% of rolling papers contained heavy metals with more than 8% containing them at a rate above the allowable limits.
Pre-roll manufacturers in particular need to pay attention to their suppliers and make sure that the company from which they buy their paper takes testing as seriously as they do. Bayard recommends making sure your pre-roll paper supplier is a partner.
“Find a supplier that is willing to work with you and do the due diligence to make sure you know ahead of time whether your paper will pass,” Bayard says.
Bayard notes that when contacted by a manufacturer in Missouri in 2022 about chromium content causing failures, Custom Cones USA sent samples ahead of time so the manufacturer could pack and test a handful of their completed pre-rolls to make sure the products were clean before committing to a full order.
If your pre-roll supplier is not willing to go through that step, it may be a red flag.
Testing failures can be expensive, so make sure you not only keep up on the latest changes to your states regulations, but also work with a Pre-Roll Expert to get the cleanest, best-tested pre rolled cones you can find. And always ask to see COAs.
Engage with Missouri’s Cannabis Community: Join Us at the Summit!
As you navigate through Missouri’s stringent cannabis testing requirements, it’s imperative to stay informed and engaged with the latest developments in the industry. To further your understanding and involvement, consider joining us at the upcoming Missouri Stakeholder Summit, hosted by the National Cannabis Industry Association (NCIA). The Missouri Stakeholder Summit serves as a crucial platform for industry leaders, policymakers, and stakeholders to convene and discuss the pressing issues shaping Missouri’s cannabis landscape. Each event will host a wide range of programming including interactive panel discussions, intimate fireside chats, and live Q&A to provide participants the opportunity to make the Voice of Main Street Cannabis heard by key decision makers.
All industry professionals are invited; NCIA members attend free and have exclusive access to Q&A sessions. From regulatory updates to market insights, this summit offers a comprehensive view of the opportunities and challenges ahead. From regulatory updates to market insights, this summit offers a comprehensive view of the opportunities and challenges ahead.
Ready to elevate your involvement in the cannabis industry? Explore the benefits of NCIA membership and gain access to exclusive resources, networking opportunities, and advocacy initiatives. Join online today or schedule a meeting with our team to learn more about membership and how NCIA can support your professional growth and business success.
Whether you’re a seasoned professional or new to the industry, the summit provides invaluable networking opportunities, expert panels, and discussions tailored to meet your needs. It’s a chance to connect with like-minded individuals, gain strategic knowledge, and contribute to the growth of Missouri’s cannabis market. Don’t miss out on this unique opportunity to be part of the conversation that drives change and innovation in Missouri’s cannabis industry. Register now to secure your spot and take an active role in shaping the future of cannabis in the Show Me State!
Webinar Release: Positioning for Prosperity – Insurance Essentials for Social Equity Awardees
In our ongoing commitment to providing timely and essential education to the cannabis industry, the National Cannabis Industry Association (NCIA) recently hosted a thought-provoking webinar titled “Positioning for Prosperity: Insurance Essentials for Social Equity Awardees.” In collaboration with NCIA’s Risk Management & Insurance Committee (RMIC), this webinar delved into the critical considerations surrounding insurance needs within the cannabis industry.
Led by a panel of esteemed experts, the discussion navigated the intricate landscape of insurance coverage, specifically tailored to address the needs of social equity awardees. From exploring the advantages and disadvantages of social equity programs to addressing challenges such as information inaccessibility and skyrocketing premiums, the webinar provided valuable insights for businesses seeking to navigate the insurance landscape.
Key topics included:
Defining social equity awardees and discussing their advantages and disadvantages in the industry and market.
Exploring the unique coverage needs for social equity awardees.
Examining real-life examples of what has and hasn’t worked in the cannabis industry regarding insurance coverage.
Understanding the differences between state requirements and optimal coverage for cannabis businesses.
Exploring other financial requirements that help social equity awardees establish sustainable companies.
Throughout the webinar, participants gained insights into how to position their businesses for success in the evolving cannabis landscape while gaining a deeper understanding of the vital role organizations like CANNRA play in progressive policy improvement.
Missed the webinar? Don’t worry! You can watch the full recording on our YouTube channel below.
At NCIA, we remain committed to providing valuable resources, education, and insights to empower businesses and individuals within the cannabis industry. Stay tuned for more updates, webinars, and events designed to support your journey in the cannabis space.
Thank you to our panelists, attendees, and the RMIC for their contributions to making this webinar a success.
Policy Matters: Golden State Green – Regulating California’s Cannabis Industry
Join us for the fourth episode of our enlightening #IndustryEssentials webinar series, “Policy Matters,” where we delve deep into the regulatory and policy dynamics shaping the cannabis industry. In this episode, we are honored to host Nicole Elliott, Director of the California Department of Cannabis Control (DCC), for an exclusive discussion on the evolution and trajectory of cannabis regulation in California.
Nicole Elliot brings a wealth of experience and insight as she shares her personal journey as a cannabis regulator, her priorities within the California market, and the most notable accomplishments and milestones achieved by the DCC in 2023. Gain valuable insights into the Department’s upcoming priorities for the year and get a sneak peek into the topics Nicole will cover at the upcoming NCIA California Stakeholder Summit hosted in Sacramento, CA on Thursday, February 22nd from 2:30PM PT- 5:30PM PT.
Stay tuned for more updates, mark your calendars and register now for the fourth episode of Policy Matters!
Learning Objectives:
Our previous episodes have offered a diverse array of insights into the evolving cannabis landscape.
As we approach our upcoming episode, we aim to synthesize these regional insights, providing a holistic understanding of the ever-evolving regulatory landscape across different states. Join us as we connect with industry leaders and regulators to navigate the complexities of cannabis policy together.
Member Blog: California’s Gold Standard – Navigating Cannabis Testing Regulations
While every state has its own testing requirements for the cannabis industry, few markets require more than California, which has been on the leading edge of cannabis testing and regulation since voters approved the state’s recreational market.
In the Golden State, all cannabis products must be tested by a licensed laboratory in their final form, or how the product will be sold to customers at retail, not just the flower. That means that not only does your flower have to be clean, but so does all of your other ingredients or components, since anything can trigger a failure, including the paper in your pre-rolls.
Testing Parameters: Ensuring Safety
Both flower and pre-rolls, for example, must be tested for:
Moisture Content and water activity;
Residual solvents and processing chemicals;
Residual pesticides;
Microbial impurities;
Mycotoxins;
Foreign materials;
The “big four” heavy metals (arsenic, cadmium, lead and mercury);
Cannabinoids; and
Terpenes (if requested).
Almost all of these tests get at a safety issue.
Moisture content and water activity, for example, relate to mold growth. Water activity is a measure of the percentage of water in your cannabis product. In California, a cannabis sample cannot have a water activity of more than 0.65 Aw (or 0.85 Aw for solid edible products). This is because anything above 0.70 Aw creates the conditions for mold to grow, which can be dangerous if consumed.
Addressing Safety Concerns: Mycotoxins and Pesticides
Mycotoxins are also a safety issue. Mycotoxins are a toxic compound produced by molds, such as Aspergillus, and can damage the liver and even suppress the immune system. The two classes of mycotoxins that California requires testing for, Aflatoxins and Ochratoxins, have properties that can alter our DNA and even spur the formation of cancer cells. Mycotoxin testing ensures that products are safe for human consumption and inhalation. In California, samples may not exceed 20 micrograms of either aflatoxins and ochratoxins.
Like many states California also requires testing for residual pesticides, including 21 “Category I” chemicals that are not allowed in any amount and 45 “Category II” chemicals that include “action levels” that the sample may not exceed. These chemicals can be very harmful to humans, causing damage to organs and other long-term health issues.
The state also requires testing for the heavy metals mercury, cadmium, lead and arsenic. All four of those metals are toxic to humans, even at small doses, and can damage all the body’s vital systems, including pulmonary, reproductive and even the central nervous system. For inhalable products, the state sets the pass/fail actionable level at 0.1 micrograms for mercury, 0.2 micrograms for arsenic and cadmium and 0.5 micrograms for lead.
These tests for heavy metals are especially important because cannabis plants are a well-known bio-accumulator that absorbs and collects heavy metals from the soil in which it grows.
Key Considerations for Manufacturers: Paper Suppliers
But one of the keys to California’s regulations is the need to test all products in their final form, which means that not only does your flower have to pass all tests, but every other part of your product as well. For pre-rolls, this includes your rolling papers and cones. And there have been instances of the papers causing batches of products to fail testing.
There are also examples of rolling papers that, when tested on their own, have actionable levels of heavy metals or pesticides, for example.
SC Labs, one of California’s licensed testing labs, found that 11% of rolling papers tested during a recent study would fail testing. The lab purchased 118 products from Amazon and several smoke shops in the Santa Cruz area. Its scientists tested 101 for heavy metals and 112 for pesticide contamination. At least one heavy metal was detected in 90% of the rolling paper products with 8% containing at least one heavy metal in concentrations above the allowable limits. Pesticides were detected in 16% of the samples with 5% coming in over the allowable action limits.
Because of this, pre-roll manufacturers need to be especially careful in their choice of paper supplier to ensure that the cones you pack your pre-rolls in don’t cause an entire batch of product to need to be destroyed, or worse.
Expert Insights and Recommendations
“Take due diligence to make sure your product is viable. Any one issue can be detrimental to your brand reputation,” says André Bayard, Compliance Manager at Custom Cones USA.
“In highly regulated markets, work with a company that focuses on those requirements and are trying to set the industry standard with their products,” Bayard says.
Conclusion: Upholding Standards
A testing failure can be cumbersome and costly, especially for smaller businesses, and can follow a company and its products even after the issue is corrected. You put a lot of care and effort into growing the best cannabis you can, so make sure your pre-roll supplier does too.
Join Us for More Exclusive Insights on California Marketplace
Striving to stay informed about California’s dynamic cannabis industry? We’re thrilled to invite you to two exciting NCIA events tailored for California’s vibrant cannabis industry. Mark your calendars for our upcoming California Stakeholder Summit being held in Sacramento, CA on Thursday, February 22nd and the California-focused edition of our Policy Matters webinar series being broadcast on Thursday, February 8th.
• California Stakeholder Summit 2024: Dive deep into the latest trends, regulations, and opportunities shaping California’s cannabis landscape. Join featured speakers United States Representative Congresswoman Barbara Lee (D-Oakland), Director of California Department of Cannabis Control, Nicole Elliot, and California Assembly Majority Leader Cecilia Aguiar-Curry (D-Winters). All industry professionals are invited; NCIA members attend free and have exclusive access to participate in the Q&A session. Register here to secure your spot.
• Policy Matters: Golden State Green – Regulating California’s Cannabis Industry: Join us for an insightful discussion on the evolving policies and regulations impacting California’s cannabis sector. Gain valuable insights from experts and thought leaders driving change in the Golden State. Register now to reserve your virtual seat.
Don’t miss out on these invaluable opportunities to stay informed, network, and shape the future of cannabis in California. Register today and be part of the conversation!
Member Blog: Cannabis Industry Predictions for 2024
Presented by the Cannabis Team with BGM, a Seedling Member of NCIA
As we usher in the transformative year of 2024, the cannabis industry stands at the threshold of unprecedented growth and evolution. The Cannabis Team at BGM, a dedicated Seedling Member of the National Cannabis Industry Association (NCIA), invites you to explore the latest insights and predictions for the cannabis sector in their comprehensive blog post. This overview provides a glimpse into the changing landscape, legislative shifts, emerging market dynamics, and the multitude of opportunities and challenges that lie ahead.
Let’s look at the latest insights and 2024 predictions for the cannabis industry. This blog addresses the changing landscape, including regulatory shifts and market opportunities. Continue reading to explore the future of the cannabis industry and learn how your cannabis business can stay ahead in the coming year.
Growth and Expansion
In 2024, the global cannabis market is expected to experience substantial growth, fueled by emerging legal markets, innovative product offerings, and technological advancements. This growth presents opportunities and challenges, especially in navigating complex legal and regulatory landscapes.
Market Dynamics
Projected Market Growth: The U.S. cannabis market is projected to grow significantly. Retail cannabis sales could reach $53.5 billion by 2027, with adult-use sales growing more rapidly. States like New York are working on finalizing details to launch approved programs, contributing to this growth.
Technological Advancements: Blockchain and AI will likely revolutionize supply chain management and compliance tracking.
Product Innovation: The trend toward personalized cannabis products is expected to gain traction as consumers become more educated and discerning. Cannabis companies will likely continue tailoring their products to meet a wide range of individual needs and preferences. However, pre-rolls are projected to continue to be a top product sale item in 2024. As people progress in their exploration and knowledge of cannabis, we believe they will gravitate towards craft cannabis products, and artisanal flower, despite the enduring demand for low-cost and convenient options.
Legislative Predictions
Legalization: We foresee several additional states legalizing recreational cannabis in 2024. Federal legalization of medical or recreational cannabis appears to be a long way off, as demonstrated by the inability of the SAFE Banking Act to pass in Congress.
SAFE Banking Act: This continues to be a pivotal issue, with potential movement expected in 2024.
Federal Rescheduling: Anticipated action by President Biden could reshape the industry’s regulatory framework, impacting financial reporting and taxation.
State-Level Changes: States like Maryland, possibly followed by Pennsylvania and Ohio, may influence regional market dynamics and tax structures.
Industry Trends
Ancillary Services: As the industry grows, so does the demand for financial and ancillary services, highlighting the need for specialized accounting solutions and advisory services.
Canadian Market Resurgence: Canadian cannabis stocks may witness a revival, affecting cross-border financial transactions and investment strategies.
Global Influence: Germany’s role as a market catalyst emphasizes the importance of understanding international financial regulations in the cannabis sector.
State Trends
Maryland and Neighboring States: Maryland’s recent move to full legalization is expected to influence neighboring states. Analysts predict that Pennsylvania might follow Maryland’s lead. There’s also pressure on Virginia to get its program operational in 2024.
Vermont and Mississippi: Farmers in states such as Vermont and Mississippi, which have legalized cannabis, face challenges with federal regulations around hemp cultivation. The U.S. Department of Agriculture (USDA) has rescinded hemp licenses for some farmers who grow marijuana, reflecting the ongoing conflict between federal and state laws regarding cannabis.
New York: The New York Cannabis Control Board anticipates approving additional licenses in early 2024. We will wait to see the progress.
Continued Legalization Trends: More states are likely to embrace broader cannabis legalization, including CBD and Delta 8 THC, enhancing consumer accessibility across the U.S. This trend is driven by legal advancements, ongoing research, and shifting societal views.
To continue reading the full article and explore the remaining sections on Financial Implications, Technology and Data Management, Ethical and Social Considerations, Global Market Integration, and Risk Management, click here to visit BGM’s website. Your journey into the future of cannabis begins now.
Join the Cannabis Movement: Become an NCIA Member Today
As we delve into the transformative year of 2024 in the cannabis industry, it’s crucial to be part of a community that champions growth, innovation, and advocacy. The National Cannabis Industry Association (NCIA) stands at the forefront, shaping the future of the cannabis sector.
Why Join NCIA?
Network with Industry Leaders: Connect with like-minded professionals, industry leaders, and visionaries who are driving the cannabis industry forward. NCIA offers a platform for networking and collaboration that is unparalleled.
Stay Informed: Stay ahead of the curve with the latest insights, trends, and legislative updates. NCIA provides valuable resources and information, ensuring that you are well-informed about the dynamic landscape of the cannabis market.
Advocacy and Influence:Be part of a collective voice that advocates for sensible cannabis policies at the national level. As a member of NCIA, you contribute to shaping the regulatory environment and fostering a thriving, responsible cannabis industry.
Who Should Join?
If you are a cannabis business owner, entrepreneur, investor, or industry enthusiast, NCIA is your gateway to a community that understands the unique challenges and opportunities within the cannabis sector. Whether you’re navigating legislative changes, seeking business connections, or staying informed about market dynamics, NCIA is the ultimate resource.
How to Join:
Becoming an NCIA member is simple. Visit our membership page to explore the benefits and choose the membership level that aligns with your goals. Join the community that is actively shaping the future of the cannabis industry.
Beyond the Doorstep: Mastering Risk Management in the Cannabis Delivery Revolution
In the fast-paced world of cannabis retail delivery, where popularity and convenience of home delivery mingles with the complexities of compliance, risk management takes center stage. As experts in the field of cannabis insurance, we recognize that the journey from shelf to doorstep is not just a logistical dance but a tightrope walk of potential hazards. In this blog post, we navigate through the labyrinth of risks in cannabis delivery, honing in on the often-underestimated challenges faced by the delivery workforce.
The Green Route: Cannabis Delivery Takes Center Stage
With the rising demand for cannabis products and the evolving legal landscape, cannabis delivery services have remained the heartbeat of the industry. The convenience of having products delivered directly to the doorstep is undoubtedly a game-changer. Furthermore, in the post-pandemic era, the surge in home delivery services has not only reshaped consumer behavior but has also provided a gateway for a previously untapped market segment—individuals who may feel hesitant to step into a physical cannabis retail store.
Dangers Unseen: The Employee-Side Risks
When it comes to cannabis delivery, the focus often centers on product safety and compliance with intricate regulations. Yet, the risks faced by delivery personnel are equally significant and deserve careful consideration. One of the most common and often unexpected risks is the peril of dog bites. As a seasoned insurance professional, I’ve seen cases where a routine delivery turned into a harrowing experience due to an unforeseen encounter with an aggressive pet.
Dog bites may seem minor, but they can lead to serious injuries, legal complications, and financial ramifications for both the employee and the business. It’s crucial for cannabis delivery businesses to incorporate comprehensive insurance coverage that accounts for these unpredictable scenarios.
On the Road: Navigating the Risks of Car Accidents
Another aspect of risk management in cannabis delivery centers on the transportation process. The potential for car accidents poses a substantial threat to delivery personnel, particularly when navigating through unpredictable traffic conditions. Thus, ensuring the safety and protection of the delivery team is paramount.
As experts in cannabis insurance, we advocate for a holistic approach to risk management that encompasses employee training, vehicle safety measures, and robust insurance coverage. Businesses must be proactive in implementing safety protocols and providing ongoing training to mitigate the risks associated with accidents on the road.
Insurance Solutions: Safeguarding Your Assets
In the world of cannabis delivery, insurance is not merely a legal requirement; it is a strategic investment in the longevity of your business. Tailoring insurance coverage to address employee-side risks is a pivotal step in fortifying your enterprise against unforeseen challenges.
A comprehensive risk management strategy hinges on an all-encompassing liability coverage that explicitly includes incidents like dog bites. It’s crucial to underscore that occurrences such as dog bites are integral components of a robust workers’ compensation policy, underscoring their inclusion within the same framework. This interconnected approach forms the backbone of a well-rounded risk management strategy. Additionally, ensuring that your delivery vehicles are adequately insured acts as a critical safeguard, shielding your business from the financial ramifications of accidents.
Nurturing Growth Through Proactive Risk Management
Overall, the cannabis industry continues to evolve, so too must our approach to risk management. The journey from seed to sale is fraught with uncertainties, and it’s our responsibility as insurance professionals to provide a safety net that extends beyond insurance that meets the minimum legal requirements. By prioritizing employee-side risks in cannabis delivery, businesses not only protect their most valuable assets—their workforce—but also fortify their position in this dynamic market. In the ever-changing landscape of cannabis, let proactive risk management be the compass guiding your business towards a sustainable and secure future.
Elevate Your Cannabis Business with NCIA Membership
Embark on a journey of growth, knowledge, and industry collaboration by becoming a member of the National Cannabis Industry Association (NCIA). As the leading voice of the cannabis industry, NCIA provides unparalleled resources, advocacy, and networking opportunities to businesses navigating the dynamic landscape of cannabis.
Why Join NCIA?
Industry Advocacy: Gain a powerful ally in shaping cannabis policies and regulations at the national level. NCIA actively engages with policymakers to ensure a favorable environment for cannabis businesses.
Educational Resources: Stay ahead in the ever-evolving cannabis space with access to exclusive industry reports, webinars, and educational events. NCIA keeps you informed about the latest trends and best practices.
NCIA Events: Connect with fellow industry professionals, entrepreneurs, and thought leaders at NCIA’s signature events – including the 2024 Stakeholder Summit Series and 12th annual Cannabis Industry Lobby Days. Forge valuable partnerships and stay connected with the pulse of the cannabis community.
How NCIA Membership Enhances Your Risk Management Strategy
In collaboration with industry leaders, NCIA offers insights and resources to strengthen your risk management approach. As a member, you’ll have access to specialized content, webinars, and expert advice tailored to the unique challenges faced by cannabis businesses in the delivery sector.
Join NCIA Today
Elevate your cannabis delivery business with NCIA membership and take a proactive step towards a secure and thriving future. To explore the benefits of membership and join the growing community of cannabis professionals, visit National Cannabis Industry Association. For personalized assistance and insights, feel free to reach out to our dedicated membership team at membership@cannabisindustry.org.
Unlock the full potential of your cannabis business with NCIA – Your Partner in Progress.
Overcoming Information Barriers: Data Silos in the Cannabis World
As the cannabis industry rides the waves of rapid globalization and acceptance, it is evolving into a multi-billion-dollar sector. And with this sudden influx of money, has also come an influx of data.
Unfortunately, the industry is evolving and growing faster than many businesses can keep up with, leading to roadblocks and obstacles that many businesses don’t have the infrastructure in place to adapt around. One such pressing issue is the compartmentalization of data within businesses, or “data silos”
When these silos occur, information is isolated from other systems, limiting accessibility and collaboration, and making it nearly impossible for data-driven decision-making.
The implications of siloed data
Data silos often appear when various departments within a cannabis enterprise, from cultivation to processing, distribution, and even retail, employ distinct information systems. Different facets of a business often utilize different tools and solutions, each with their own data infrastructure and programming. Although taking on multiple solutions can ease the initial burden for businesses trying to build their tech stack, this approach can lead to major processing hurdles later down the road.
The biggest drawback of this isolated data environment is limiting cross-departmental collaboration. Let’s paint a scenario: without a unified data system, cultivators might not be able to synchronize their production schedules with the sales trends identified by their retail and distributor outlets. This misalignment can lead to stock shortages, resulting in lost sales and disappointed customers. Conversely, it might also lead to overproduction, and in turn expired products and heavy storage expenditures over time.
Root Causes of Data Silos in Cannabis
To tackle this challenge head-on, it’s essential to first understand where it comes from. There are several major factors that contribute to the emergence of data silos:
Segmented Business Models: As cannabis businesses expand, they often segment into specialized units. Each of these units, with their unique operational needs, can inadvertently craft their own data management methods, leading to isolated data pools. Dispensaries may be employing different systems for their point-of-sale (POS), inventory management, ordering, and digital marketing. Without integrating the above systems, managers and C-suite individuals can’t properly align their supply-chain with sales strategies. Likewise, suppliers and distributors often lack transparency between the products they’re pushing out and what’s actually selling on retail shelves.
Regulatory Complexity: The cannabis industry is heavily regulated, and these regulations can vary widely from one jurisdiction to another. A lack of central federal guidelines means each state is left up to its own devices to determine how businesses remain compliant, and this problem is only compounded as we delve down into individual counties and territories. Different stages of the supply chain also have different data they must report, making it extremely difficult for vertically integrated businesses to ensure they’re covered on all fronts. With these varying regulatory demands, different departments may adopt distinct data tracking systems, further deepening the data divide.
Industry Infancy: The relative newness of the cannabis industry means there’s a continual influx of specialized technological solutions. Very little in the industry is standardized at this point, meaning each solution has its own approach to both data governance as well as data definitions. While these tools might be tailored to address specific needs, they can sometimes exacerbate data isolation if not chosen with integration in mind.
Challenges presented by data silos
Persisting with data silos introduces several operational hurdles. On a macro scale, isolated data complicates streamlining processes across the business chain. It introduces inconsistencies, creating a ripple effect that might not only compromise the quality of end products, but the efficiency in getting them into consumer hands.
Additionally, the overhead of managing multiple data systems can strain resources, both in terms of manpower and finances. Within the tightly regulated framework of the cannabis industry, these inconsistencies can magnify into compliance violations. This can lead to hefty fines, reputational damage, or in extreme cases, business closures. It takes just one failed audit to incur devastating losses, especially for smaller businesses that lack the capital to cushion heavier blows.
Strategies to overcome data silos
Bridging the data divide demands a two-pronged approach—technological adaptations coupled with organizational cultural shifts.
Promoting a collaborative data culture: The first step is to build an organizational ethos that places immense value on data-driven decision-making. Staff and management alike need to prioritize the value of data and adopt the mindset that “data is key.”
Such a culture should incentivize cross-departmental collaborations, fostering an environment where data sharing becomes the norm rather than the exception.
Unified data systems: Technological investments play a pivotal role. By adopting systems like industry-specific ERPs or advanced data integration tools, businesses can usher in a centralized data management paradigm. Such platforms not only facilitate data integration but also enhance analytics capabilities.
Data governance: Instituting a robust data governance framework ensures there are clear policies regarding data access and manipulation. This promotes data integrity and accuracy, striking a balance between facilitating data accessibility as well as maintaining regulatory compliance.
The role of data analytics
In today’s digital age, analytics may just be the cannabis industry’s biggest ally. Contemporary analytics solutions, especially those leveraging cloud technology, offer robust platforms to centralize, integrate, and analyze data. This allows businesses to harness insights from seed-to-sale and empower their overarching business strategies. By breaking down data silos, the cannabis industry can ensure operational agility and enhance customer satisfaction, positioning itself for sustained growth in a rapidly evolving landscape.
Committee Blog: Embracing Pay Transparency and Equity in the Cannabis Industry
In recent years, cannabis companies across the United States have been called upon to adopt greater pay transparency and pay equity practices. For businesses in this rapidly evolving industry, understanding these concepts can lead to attracting top talent, improving employee engagement, and ultimately building a strong brand. If you’re a cannabis company considering implementing these practices, this article explores how they can benefit your organization.
Understanding Pay Transparency, Pay Equity, and Pay Range
Pay Transparency:
Pay transparency involves openly sharing compensation information with both current employees and potential hires. It can take various forms, from discussing pay with individual team members as needed to publicly disclosing pay information for specific positions. Additionally, pay transparency includes providing a salary range in job listings, giving candidates an idea of earning potential based on qualifications and requirements.
Pay Equity:
Pay equity strives for equal compensation for the same position, regardless of age, race, or gender identity. Legal frameworks support pay equity by addressing unfair pay practices and emphasizing that two people doing the same job should receive the same pay.
Pay Range:
A pay range defines the minimum and maximum pay for a particular job. Offering a realistic pay range enables candidates to make informed decisions and helps employers attract employees whose compensation expectations align with the offered salary.
The Cannabis Industry Case for Pay Transparency and Pay Equity
Historically, many cannabis companies did not openly discuss compensation, but embracing pay transparency and pay equity can bring numerous benefits.
A transparent and equitable environment can boost employee satisfaction, retention, career pathing success, and productivity. When employees feel fairly compensated and valued for their contributions, they are more committed and less likely to seek other opportunities, reducing costly turnover.
Human resources teams often lead these initiatives, but the involvement of executives and decision-makers is essential for successful implementation. Collaboration between HR and leadership is key to creating policies that promote fairness and transparency, enhancing employee satisfaction and retention.
A Pay Transparency and Pay Equity Strategy for Your Cannabis Company
Implementing pay transparency can be complex, but following a step-by-step strategy can simplify the process:
Analyze, Evaluate, and Correct the Current Pay Structure: Begin by assessing your cannabis company’s current pay structure, identifying pay disparities, and addressing any issues.
Develop a Pay Transparency Policy: Create a clear policy outlining your commitment to pay transparency and guidelines for determining pay.
Communicate the Policy: Share the policy with all employees, explaining its details and providing examples of how it works.
Provide Training and Support: Train managers and HR staff on the policy’s implementation and ensure they have the necessary resources.
Monitor and Adjust: Regularly review the policy’s implementation and adjust based on feedback.
Evaluate and Improve Pay Equity: Continuously assess and improve pay equity within your cannabis company.
A Worthwhile Effort for Cannabis Companies
While implementing pay transparency and equity strategies may initially seem daunting, their benefits can significantly impact hiring and retention efforts, team cohesion, employee satisfaction and overall business success. In the rapidly evolving cannabis industry, these practices can set your company apart and help it thrive.
For more information on how embracing pay transparency and equity can benefit your cannabis company, reach out today.
Cultivation Chronicles: The Cannabis Risk Management Series
Welcome to the first installment of the four-part Cannabis Risk Management blog series from Valerie Taylor with NCIA Blooming Member The Liberty Company Insurance Brokers, where they’ll journey through the vibrant landscape of the cannabis industry. As a seasoned insurance expert specializing in cannabis, their goal is to illuminate the path to securing your cannabis business, starting with the fundamental pillar – cultivation.
Cannabis cultivation is where it all begins; it’s the heart of the industry. But this thriving world of green has its unique challenges and risks, and that’s where the right insurance coverage becomes your guardian angel. In this blog, we’ll explore the intriguing world of cannabis cultivation, understanding the high-stakes risks, and discovering how to protect your cannabis crop.
The Complex Landscape of Cannabis Cultivation
Cultivating cannabis is both an art and a science. It’s the heart of the cannabis industry, where the magic begins. However, with great potential comes great risk, and understanding these risks is the first step in protecting your investment.
Work Comp Claims: Protecting Your Green Thumbs
In the demanding world of cannabis cultivation, dedicated teamwork is vital. However, hard work also brings potential risks in the form of work-related injuries. Employees engaged in activities such as trimming, harvesting, and general maintenance face various injury risks, including repetitive strain and slips and falls. These risks can sprout into work comp claims. To safeguard both your employees and your business, it’s crucial to establish a comprehensive workers’ compensation policy, complete with standardized safety protocols. Additionally, given the electrical complexities inherent to cultivation, it’s critical to engage licensed professionals to mitigate potential electrical hazards.
Fire and Equipment Breakdown: A Blaze of Concern
Within cultivation facilities, a multitude of electrical equipment, grow lights, and climate control systems are indispensable for achieving optimal growth conditions. However, they concurrently elevate the potential for fires. The rapid and devastating nature of a fire can swiftly engulf your entire operation, leading to substantial financial losses that many operators may struggle to recover from if they lack adequate insurance coverage. Beyond safeguarding against fires with appropriate insurance, it’s imperative to consider equipment breakdown coverage. This serves as a critical safety net, assuring uninterrupted cultivation by protecting against unforeseen equipment failures.
Sowing the Seeds of Risk Mitigation
Understanding the risks is only the first step; the next is actively mitigating them. By adopting proactive measures, you can fortify your cultivation operation against potential threats.
Invest in Safety Measures: Cultivating Safety
To ensure a thriving and secure work environment, make safety your foremost concern. Start by establishing rigorous protocols and offering comprehensive training to your employees. This proactive approach not only significantly reduces the likelihood of work comp claims but also fosters a safety-conscious culture within your workforce, enhancing overall productivity and morale.
Fire Safety Systems: Quelling the Blaze
Install top-tier fire safety systems that include smoke detectors, sprinklers, and fire-resistant materials. Regular inspections and maintenance are paramount to ensure these systems are always ready to spring into action.
Regular Equipment Maintenance: The Lifeblood of Your Operation
Maintaining your equipment on a regular schedule is essential for the smooth operation of your cultivation facility. By conducting routine equipment inspections and adhering to a stringent maintenance plan, you can ensure that your machinery and systems operate at peak efficiency. This proactive approach not only optimizes performance, but also significantly reduces the risk of costly equipment breakdowns that can disrupt your cultivation rhythm. Regular equipment maintenance is the heartbeat of a reliable and productive operation.
Theft Prevention: Safeguarding Your Valuable Investments
It’s no surprise that theft is a prevalent issue in the cannabis industry, primarily due to the substantial capital invested in building and equipping cultivation spaces. The attractiveness of these facilities as targets for theft is evident, with many clients reporting incidents of theft, including the theft of lighting systems and plants. To protect your investments and ensure the uninterrupted operation of your facility, it’s crucial to incorporate theft prevention measures. Implementing security protocols, surveillance systems, and access controls can deter theft and unauthorized access, offering you peace of mind and safeguarding your assets.
Embrace Specialized Cannabis Insurance
Cannabis cultivation isn’t a one-size-fits-all endeavor, and neither is the insurance that protects it. Standard insurance policies often fall short when it comes to understanding the intricacies of this unique industry.
Working with an insurance advisor who specializes in cannabis is pivotal. They have the knowledge to customize policies tailored to your cultivation risks, providing coverage from germination to harvest.
In closing, always remember that knowledge is your best ally in the ever-evolving landscape of the cannabis industry. As we continue this series, we’ll explore the unique risks faced by the retail, distribution, and manufacturing sectors, weaving together a comprehensive understanding of cannabis risk management.
Stay tuned for our next installment, where we’ll venture into the dynamic world of cannabis retail, revealing the distinct challenges and opportunities it brings. Whether you’re a cultivator, retailer, or part of the larger cannabis ecosystem, our mission is to empower you with the insights and insurance solutions you need to thrive in this flourishing industry.
For more information, please reach out toValerie Taylor, Vice President (National Cannabis Practice Leader), Liberty Company Insurance Brokers.
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